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Heidi Roizen

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Heidi Roizen
Heidi Roizen
1. What general networking principles does Heidi Roizen follow?
A: “She came, She Saw, She Conquered”. This phrase aptly describes Heidi’s networking .The following points summarizes her principles:
Heidi Roizen made even the smallest conversation so memorable that it leaves a lasting impression. Being an outgoing person, she understood the importance of blending professional networking with social relationship
She only leveraged her contacts only when she saw a win-win situation for both the parties
She had a natural talent of identifying future successful people because she liked to interact with smart and not powerful people
Build good relationship with press and leverage other mediums such as industry conferences to get undivided attention
Lastly, she used to maintain her relationships for stronger ties
2. What specific behaviours led to her current network? How were ties formed? Maintained?
A: Heidi is a master at networking. What stands out is how much active effort is put by her into maintain these relations. From the very beginning, she has taken the initiative to develop her network and this is the reason that she has such strong skills at networking. Her very first job was a result of this. Further, she used her personality and her desire to meet interesting people to keep developing new and maintain old contacts. Her ability to “turn a brief conversation into one of substance” and giving her undivided attention to any and all audience, helped her leverage these contacts into something that is much more effective than just two professionals who know each other. She herself points out that she tried to make contact with people at early stages as “it’s easier to get to know people when they’re not famous”, making her habit of just getting to know interesting people, a highly beneficial one. Her attention to making sure that people she connects are mutually benefiting, helped her become a better networker as people saw her as a problem fixer

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