PACKAGING DESIGN AND PRODUCTION
Name : Nurul hidayah binti Khalid
Matrix No. : 2013269174
Group : AD 241 3B
Lecturer : Sir Ezal bin Daud
Product The first product I choose product Coffee and Tea of 'Yogi'. Yogi Tea is good for health, using natural ingredients. Yogi has the distinct advantage. The Yogi gives energy and elevates mood. I find that there are many weaknesses in terms of product design, such as typography, color, illustration, design, packaging and logo. Typography used to product 'Yogi 'look okay, less attractive, less obtrusive and do not seem relevant to the product. In addition, the use of color in the product 'Yogi' looks a bit grim and not suitable as a tea product. Colour is also used too much and do not show the product of nature. Colour is used also looks bleak for the selected color mixed. Often the red colour will raise starving person. But in the packaging of Ginseng Vitality, red color used too faded and in terms of color tone does not fit over the edge. Green Tea Pure Green Decaf uses the green color which is less favorable for the use hujau pull too slow make product is like a plant that died. To use the color blue to Rest and Relax Sampler was not interesting because of the use of blue is too pale and dull. Use tone of each product is not suitable in the middle. This shows the color looks weird. In terms of illustration, it uses a mix of real and vector images as design. Illustration used also seem less charm and pictures of plants seem helpless and grim. In terms of packaging, the packaging is made too large and does not fit the size of the tea. Packaging for tea is also just a square base and looked the same. In addition, there is a logo on the packaging only using Typo as a logo. The logo looks too simple and uninteresting. The use of color in the logo is white and the pattern is just around showing boredom when they see one. In terms of design, the irregular tidal it matches