Introduction:
• Saint Valentine's Day (commonly shortened to Valentine's Day) is an annual commemoration (celebration) held on February 14 celebrating love and affection between intimate companions.
• The day is named after one or more early Christian martyrs(s somebody who suffers death for the people) named Valentine.
• It is traditionally a day on which lovers express their love for each other by presenting flowers, offering confectionery (CANDY) (is the set of food items that are rich in sugar), and sending greeting cards (known as "valentines").
• Modern Valentine's Day symbols include the heart-shaped outline, doves, and the figure of the winged Cupid (winged boy). Since the 19th century, handwritten valentines have largely given way to mass-produced greeting cards and the oldest known Valentine card is on display at the British Museum.
• By the end of the century, printed cards began to replace written letters due to improvements in printing technology. Ready-made cards were an easy way for people to express their emotions in a time when direct expression of one's feelings was discouraged. Cheaper postage rates also contributed to an increase in the popularity of sending Valentine's Day greetings.
• According to the Greeting Card Association, an estimated one billion valentine cards are sent each year, making Valentine's Day the second largest card-sending holiday of the year (An estimated 2.6 billion cards are sent for Christmas.).
• Approximately 85 percent of all valentines are purchased by women. In addition to the United States, Valentine's Day is celebrated in Canada, Mexico, the United Kingdom, France, and Australia.
• The first commercial Valentine's Day greeting cards produced in the U.S. were created in the 1840s by Esther A. Howland. Howland, known as the Mother of the Valentine, made elaborate creations with real lace, ribbons and colourful pictures known as "scrap."
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