Honda Motors Case Study
Case Analysis: Honda Motor Company
View Point: President, Honda Motor Company
Time Context:
I. Problem
In order to be more competitive and successful in the Global Market, Honda Motor Company will consider the integration of two different cultures (Japanese and American).
II. Statement of the Objective * To be able to assess the pros and cons of integration of the two different cultures.
* To identify the factors that may affect the current management style of two different cultures.
* To consider its effect in the whole company if integration is to put in place, what will be the model of operations.
III. Areas of Consideration Honda Motor Company is one of the largest automobile in the world. There is much strength to Honda. It has a reputation for producing high quality products from cars to motorcycles. Have the international expansion in diversified operations. Honda also has the leading market position and brand strength. Engineering capability was a great ingredient in their success. Some of the opportunities of the company are they can increase the demand of producing specialized vehicles; they can capture biggest market in Asian countries and can have the aviation business. As to their innovation, Honda Motor Company has its weakness and threats. Honda products are fairly bland and inoffensive in terms of styling. Their prices are higher for non-luxury vehicles than comparable models by other manufacturers. They can experience economic slowdown, competition in the global automobile market. The company much appreciates the Japanese yen against the US Dollars. And they can possibly have the tightening emission standard in their spare parts in production.
IV. Assumptions Honda Motor Company has its own way of operating its market; each culture has its management style in manufacturing their automobiles though spare parts are came from Japan. The American Company has shown flexibility in responding the
View Point: President, Honda Motor Company
Time Context:
I. Problem
In order to be more competitive and successful in the Global Market, Honda Motor Company will consider the integration of two different cultures (Japanese and American).
II. Statement of the Objective * To be able to assess the pros and cons of integration of the two different cultures.
* To identify the factors that may affect the current management style of two different cultures.
* To consider its effect in the whole company if integration is to put in place, what will be the model of operations.
III. Areas of Consideration Honda Motor Company is one of the largest automobile in the world. There is much strength to Honda. It has a reputation for producing high quality products from cars to motorcycles. Have the international expansion in diversified operations. Honda also has the leading market position and brand strength. Engineering capability was a great ingredient in their success. Some of the opportunities of the company are they can increase the demand of producing specialized vehicles; they can capture biggest market in Asian countries and can have the aviation business. As to their innovation, Honda Motor Company has its weakness and threats. Honda products are fairly bland and inoffensive in terms of styling. Their prices are higher for non-luxury vehicles than comparable models by other manufacturers. They can experience economic slowdown, competition in the global automobile market. The company much appreciates the Japanese yen against the US Dollars. And they can possibly have the tightening emission standard in their spare parts in production.
IV. Assumptions Honda Motor Company has its own way of operating its market; each culture has its management style in manufacturing their automobiles though spare parts are came from Japan. The American Company has shown flexibility in responding the