Student Name
HSM/260
June 22, 2013
Betty Z. Taylor
Introduction
Started in 1887 by five individuals in Denver, Colorado, the United Way of America is a non-profit organization whose outreach has now expanded from a national level to a worldwide level, reaching through 45 countries and territories. Their mission is simple; to mobilize individuals to give, advocate, and volunteer to promote positive growth in their communities. (United Way, 2013). To do this, the organization breaks up their programs into three different categories – education, income, and health. Each sector possesses their own set of goals and objectives as well as different methods of how to achieve these milestones.
Education
United Way invests heavily in the education of young people, as exhibited by their extensive list of education geared programs. One way the organization strives to combat the rising high school drop-out rates is by fostering academic readiness in the child’s early years of development. United Way see the importance of quality childcare, early intervention, and family support. Born Learning is a project launched by the United Way. The campaign and website are intended to provide a tool for parents and caregivers of young children. Born Learning promotes awareness, education, and action towards the early development of young children by providing educational materials and research-driven products through a grassroots network (Born Learning, 2013). On a more concentrated level, the United Way unit in Chattanooga, Tennessee created a resource center including 23 mini-libraries and a mobile reading van for low income families to develop the critical skills children need upon entering the public school system (United Way of Greater Chattanooga, 2013). Another project supported by the United Way is the Campaign for Grade-Level Reading that seeks to create proficient readers