Husky Injection Molding System HBR 20150325
Husky Injection Molding System
Wang young Do , Dai sun Kong
Contents
• The market of Injection
A. Overall
B. Injection molding
a. production
b. sales and service & competitors
c. Technology
• Husky
A. Introduction
a. Product
b. Production
c. Technology & Sales and service
d. ownership & values
B. Competition
C. Crisis and Decisions
• Study questions
A. Overall market
A. Overall market
a. Injection molding _ production
Processor needs 1 machine + 2~4 molds
1. Machine
A. Smaller machines
- for stock on assembly lines
B. Largest machines
- made to order & assembled in job-shop settings
2. Molds
A. Most of types are made by machine tools
B. Intricate molds are made by craft man
b. Injection molding _ sales and service & competitors
1. Machine makers
- focus on 1~2 regions , sell globally
- highly trained , sales & service
A. Company employed sales people
B. Independent sales representatives
2. Mold makers
A. Small mold maker
- no sales force
- by world of mouth
B. Large mold maker
- a few sales representatives
3. Competitors machine : 15 competitors mold : more than 10,000
c. Injection molding _ technology
Preform -> blow molding
1. Ongoing technical efforts
- made molding systems faster, more efficient , more reliable
2. New machinery open new markets
- plastic beer bottles , all-plastic automobiles etc
Husky
A. Introduction
a. Product
b. Production
c. Technology & Sales and service
d. ownership & values
B. Competition
C. Crisis and Decisions
Husky _ overall
Founder : Robert Schad
- a character reference from Albert Einstein
- emigrate to Canada with $25
Early 1950s, Build snowmobiles named “Huskymobile”
Late 1950s : became high quality maker of plastic mods , thinwall
In 1961 : invent injection molding machine
-> near bankruptcy
-> huge success with integrated system of thinwall mold , machine , product-handling equipment
In 1973-74 : oil shortage(cost of resin soaring) & rival(multi cavity)
-> near bankruptcy
-> R&D
-> Pet packaging
a. Husky _
Wang young Do , Dai sun Kong
Contents
• The market of Injection
A. Overall
B. Injection molding
a. production
b. sales and service & competitors
c. Technology
• Husky
A. Introduction
a. Product
b. Production
c. Technology & Sales and service
d. ownership & values
B. Competition
C. Crisis and Decisions
• Study questions
A. Overall market
A. Overall market
a. Injection molding _ production
Processor needs 1 machine + 2~4 molds
1. Machine
A. Smaller machines
- for stock on assembly lines
B. Largest machines
- made to order & assembled in job-shop settings
2. Molds
A. Most of types are made by machine tools
B. Intricate molds are made by craft man
b. Injection molding _ sales and service & competitors
1. Machine makers
- focus on 1~2 regions , sell globally
- highly trained , sales & service
A. Company employed sales people
B. Independent sales representatives
2. Mold makers
A. Small mold maker
- no sales force
- by world of mouth
B. Large mold maker
- a few sales representatives
3. Competitors machine : 15 competitors mold : more than 10,000
c. Injection molding _ technology
Preform -> blow molding
1. Ongoing technical efforts
- made molding systems faster, more efficient , more reliable
2. New machinery open new markets
- plastic beer bottles , all-plastic automobiles etc
Husky
A. Introduction
a. Product
b. Production
c. Technology & Sales and service
d. ownership & values
B. Competition
C. Crisis and Decisions
Husky _ overall
Founder : Robert Schad
- a character reference from Albert Einstein
- emigrate to Canada with $25
Early 1950s, Build snowmobiles named “Huskymobile”
Late 1950s : became high quality maker of plastic mods , thinwall
In 1961 : invent injection molding machine
-> near bankruptcy
-> huge success with integrated system of thinwall mold , machine , product-handling equipment
In 1973-74 : oil shortage(cost of resin soaring) & rival(multi cavity)
-> near bankruptcy
-> R&D
-> Pet packaging
a. Husky _