Identify The Environmental, Competitive And Organizational Forces In The Global Human Resource Management Case Study

Within the Hilton organization, there are several awards and employee recognitions, and one of the most important rewards is “the CEO Light & Warmth Award,” which is Hilton’s greatest level for team member recognition. It is prestigious award that recognizes employees, who consistently go above and beyond by exceeding expectations and who represent the shared Hilton values. Ten to twelve winners are chosen each year from all of the Hilton brands and corporate locations, and they receive several prizes, such as $10,000 US, a public display that acknowledges the winner, a lapel pin that identifies them as the winner of a CEO Light & Warmth Award, and more ("HR & Training," 2017).
2. Identify the environmental, competitive and organizational forces in the global hospitality industry that are important for effective human resources management. Also, provide an example each from the last three years, of how two of the above forces have impacted a
The local currency exchange rate for its locations globally is another economic issue that can influence Starbucks’ operations and profitability. The technology challenge actually benefits Starbucks because of the emerging mobile ease with which they can provide their product. Starbucks’ alliance with Apple has resulted in an application-based program that helps Starbucks to be more competitive by offering benefits such as coupons. Additionally, customers can now order using the app, which saves Starbucks on labor costs since it minimizes the need for more employees. The social challenge that Starbucks should be aware of is the changes in the work and lifestyle patterns of citizens in different countries. This could have an effect on the type of products and services that they offer, and this can also impact their method of recruiting employees so that they can follow the social trend ("PESTLE Analysis,"