Ikea’s stakeholders:
Needs ,expectatations and outcome of the partnership:
1) INTERNAL : Business managers: usually have the most power and ability to make major and important decisions for a company
- they communicate witch other stakeholders
-need to use specific strategies to manage each department
- make major decisions for a company
- they should keep employees up-to-date information
2) INTERNAL: Employess:
- Retail work space with maximum 38.5 hours each week
-Pleasant place to work .A company which takes care of their employees has greater income.
-Meeting new people from all over the world.
-Helping the costumers witch satisfying service so they would come back.
- Helping costumers to purchase the correct items that they really need.
- Great health and 401k benefits, excellent company culture and values.
1)EXTERNAL: UNICEF –international partners
- IKEA Social Initiative supports national and state-led strategic interventions to address the causes of high mortality among children and mothers, and to improve the nutritional status of children, with a special focus on disadvantaged populations.
-IKEA helps children in India to gain education and and to prevent the from working as a child labour.
-IKEA has created a position within its organization that deal specifically with with the issue of Saving the Children
-For over 15 years Ikea has given big amounts of money in order to fight with poverty , child labour and hunger all over the world
2) EXTERNAL: Building and Wood Worker’s international
- IKEA and BWI meet continuously to exchange experiences and discuss working conditions and social responsibility
- long-term co-operation and an agreement on Purchasing Home Furnishing Products
- two companies meet continuously to exchange experiences and to discuss working conditions and social responsibility, which are two very important factors in organizations
3) EXTERNAL: Better Cotton Initiative
-IKEA is a member to its group
-promoting measurable improvements in the key environmental and social impacts of cotton cultivation worldwide
-bringing together cotton’s complex supply chain, from the farmers to the retailers
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