1. Introduction P. 1
2. Company Background P. 1
3. Macro-environment
i. Political-Legal Environment P. 1 - 2
ii. Economic Environment P. 2
iii. Social Environment P. 2
iv. Ecological Environment P. 2
4. Difficulty
i. Political-Legal Factor P. 2 - 3
ii. Economic Factor P. 3
iii. Social Environment P. 3
iv. Ecological Environment P. 3
5. Suggestion P. 3 - 4
6. Conclusion P. 4
7. Reference P. 5 - 6
Introduction
Nowadays, China is experiencing a rapid economic growth. By following the end of the eleventh National People 's Congress of People’s Republic of China recently, China is emphasizing to develop seven new strategic industries with the release of the Twelfth Five-Year Program. As China is achieving a low carbon economy, thus one of the new strategic industry, new energy is essential to the success of achieving the goal. Biomass energy is one of the new energy which generates electricity and biodiesel by burning agricultural straw, fruit, wood and animals waste (1). The following will be the analysis of Macro-environments for the China Light and Power Company Limited to enter the China market, and suggestions will be given at the end of the analysis.
Company Background
Champway Technology Limited is the only company who possesses an ‘Environmental Permit’ to recycle waste cooking oil in Hong Kong. Its primary objective is to recycle all local waste cooking oil and organic oil and grease into biodiesel. It contribute to save the environment by aiming at recycling all waste cooking oil in Hong Kong and stem the trend of re-using waste oil on the dinner table. It also committed to produce high quality biodiesel which is a clean and efficient fuel by using the collected waste oil (2).
Macro-environment
As China is a highly distinctive
References: 1. Biomass Energy - Electricity and Mechanical Services Department (Accessed on 15 March 2011). (Accessed on 15 March 2011). (Accessed on 15 March 2011). (Accessed on 15 March 2011). (Accessed on 15 March 2011). (Accessed on 15 March 2011). (Accessed on 15 March 2011). (Accessed on 15 March 2011). (Accessed on 15 March 2011). (Accessed on 15 March 2011). (Accessed on 15 March 2011). (Accessed on 15 March 2011). (Accessed on 15 March 2011). (Accessed on 15 March 2011).