Managing Director, Halland Solutions
Principles for Effective Communication
Communication is fundamental to all relationships. Poor communication is the most frequently cited cause of discontent within organisations and it would be reasonable to expect that most employers are seeking to appoint people with good communication skills. It is no surprise, then, that people often cite “excellent communication skills” as one of their key qualities on their CV. So, what do we mean by good communication? How do we recognise it, and how do we ensure that we really do have excellent communication skills? Furthermore, why can communication go so badly wrong and what can we do to improve our communication skills? This paper seeks to address these questions and give practical tips and ideas to help each of us improve as communicators. What is the purpose of communication? At its most fundamental level, the aim is to hear and be heard. Whether we are communicating in the written word, verbally, in pictures or through movement, if the message that we wish to convey is altered in any way, we have not communicated our true meaning. This forms the basis of misunderstanding and miscommunication. How and why do these misunderstandings occur? Unfortunately, they happen all too simply, because we interpret meaning from what we see and hear, based on our own experiences. Misunderstandings can occur at any time. We do not always listen carefully to what we are being told, and often do not clarify the meaning of what we are hearing. Instead, we end up putting our own interpretation on the message and our understanding of what we have heard may be very different from the intention of the speaker. The same misunderstandings occur through the written word. We “read between the lines” and jump to conclusions, that may be very different to the intention of the writer. If we don’t check out meaning with the person we are conversing with, small