enjoyable, and did I mention amazing, technology.
Generation Y, born from 1977 to 1997, are the work and creation of the Baby Boomers. They have different aliases such as Generation “Why?”, Millenials, Nintendo Generation, N- Generation, etc. (Poley, 2014). There are a few characteristics that define this generation. Research says that Gen-Yers tend to be impatient because we grew up in a world where everything has been computerized and automated so things are automatically expected to be done. Also, we are a bit nosy, but I would rather use the word inquisitive. We want to know why things work and why things happen, hence the moniker Generation “Why”. Generation Y’s are very opinionated and encouraged to express their feelings by parents and other authority figures. This generation has many different ethnicities which is why we are more accepting of others for who they are. Gen Y is more exposed to what is going on around the world because of Internet and cable TV news and other forms digital media like Facebook, which brings me to my next topic, the Internet (Lamb et al. 2012).
The Internet is a series of connected computer networks that link billions of devices around the world. It was first developed as a project for the U.S. Department of Defense around the 1960s – 70s as a means of communication. The ARPANET network was set up in 1969 and from then on the internet just grew and developed. “The sense conveyed is that the Internet has grown like a tree. From a tiny acorn planted in 1969, we now have the giant oak of the global Internet” (Campbell-Kelly et al., 2013).
Now that the history and the description is out of the way, I can talk about “Y” the N-Geners are defined by the Internet. It’s honestly hard to avoid the Internet when you grow up with it existing already. It’s like trying to avoid the dentist when your parents found out you ate too much candy and you’ve got cavities. Just the fact that Generation Y grew up with the Internet already tells a lot about us. For example, while our parents would write in diaries to express themselves, Y Geners would maybe shoot a YouTube video or write on internet blogs, or vent on Twitter about how this one girl accidentally bumped into you and made you spill a hot cup coffee on your favourite shirt. Even in education teachers and professors now use PowerPoint presentations for their lectures because it’s more efficient and it’s more comfortable for the students to understand and they can also upload the slides on the Internet for the students to have access to.
There’s way too many things to talk about that even thinking about all these endless possibilities the Internet has provided for Generation Y could cause overloading of the brain. There’s Facebook, Instagram, Twitter, just to name a few, along with every other form of social media that everyone is now raving about. People of Gen Y are all on their smartphones everywhere they go. In the bus, at home, in the mall, and even in class. None of this would be possible without the Internet. It is all around us everywhere we go. There’s Wi-Fi in every restaurant, mall, school, wherever you can think of. So contemplating about avoiding the Internet is virtually impossible, unless you live somewhere remote, deep in the mountains where the only piece of technology you have are hand tools for the everyday routine of hunting and farming.
There is a living proof that is myself, that can confirm that Internet defines Generation Y, my generation. As I grew up, my face was glued to the computer screen for countless hours trying to beat a certain level on a video game or leveling up my character on an MMORPG (Massive Multiplayer Online Role Playing Game). Whenever I’m bored I can conveniently just reach in my pocket for my iPhone and surf the Internet or maybe watch a few YouTube videos. The only time I remember myself not using the Internet is when I was still living in the Philippines, still not knowing how to tie my own shoes. I would be playing Chess, Sorry, Boggle, Clue, etc., without even the slightest clue about knowing how to play, with my siblings, and I forgot to mention pretend cooking with little plastic ovens using leaves, berries, and whatever we could find outside as ingredients. That’s only because we lived in the province and during that time we only had dial-up where you’d have to listen to that eerie screech hoping to get Internet connection. Long story short, the Internet changed the way Generation Y lived. Almost everything now is done in conjunction with the Internet in some way.
While the Internet might seem like a nicely wrapped gift beamed down from the heavens above, it does have its negatives, like chugging down a whole bottle of Nyquil thinking it would triple its effectiveness to a speedy recovery. For one thing, the Internet relies on electricity. If there happened to be a blackout, the Internet wouldn’t be functional. Forget about lights, life is nothing without precious Internet. I remember the winter of 2013 and the massive power outages because of the storm that basically froze the whole city of Toronto. Every time there would be a blackout I would feel miserable not because I have no lights, but at the fact that I couldn’t use my desktop to play online video games and use the Internet. Another thing about the Internet is the slow speeds or lag that is occasionally experienced which leads to extensive waiting, especially for the impatient N-Geners. In 2001, Wertime says, “Research shows that most surfers abandon sites that take more than 15 seconds to appear”.
In 1998, there was an interesting film starring Tom Hanks as Joe Fox and Meg Ryan as Kathleen Kelly, called You’ve Got Mail. It’s about two people that fall in love over the Internet, but in the real world they are business competitors. This movie shows that the Internet can define the lives of those who live in it. These two people fell in love through the Internet, but if it never existed, they’d have to meet each other in person, like past generations. Without this identity that is casted over the Internet, Joe and Kathleen wouldn’t have found that romantic spark. This is a good example why the Internet can be delightful, yet unpleasant. Here are specific quotes from the movie to further demonstrate this:
Joe Fox: You know, sometimes I wonder...
Kathleen Kelly: What?
Joe Fox: Well... if I hadn 't been Fox Books and you hadn 't been The Shop Around the Corner, and you and I had just, well, met...
Kathleen Kelly: I know.
Joe Fox: Yeah. I would have asked for your number, and I wouldn 't have been able to wait twenty-four hours before calling you and saying, "Hey, how about... oh, how about some coffee or, you know, drinks or dinner or a movie... for as long as we both shall live?" (IMDB, n.d.)
This conversation from the movie is a clear depiction that things would be different had they met in person. Kathleen Kelly, the role of Meg Ryan also states that the Internet can express someone’s life as she connects to the Internet and into her email, having anxious feelings just to see if Joe Fox, or in this case, NY152 replied:
Kathleen Kelly: What will NY152 say today, I wonder. I turn on my computer. I wait impatiently as it connects. I go online, and my breath catches in my chest until I hear three little words: You’ve got mail. I hear nothing. Not even a sound on the streets of New York, just the beating of my own heart. I have mail. From you. (IMDB, n.d.)
This particular quote describes how the Internet has shaped Generation Y’s lives and how it can play a vital role in the way they
live.
With this extensive research and information, I hope to have changed the hearts and minds of those who defy the Internet’s influence over Generation Y. We were born with the existence of the Internet already present. We sleep with it, wake up to it, and go on about our daily lives with it. It might as well be our second shadow.
REFERENCES
Lamb, C., Hair, J., McDaniel, C., Kapoor, H., Appleby, R., & Shearer, J. (2012). MKTG (Second Canadian Edition Ed.). Toronto: Nelson Education.
Poley, C.. GNED 190 – Demographics 1 (WK 3) [PDF File]. Retrieved from https://e.centennialcollege.ca/d2l/le/content/150274/Home
Campbell-kelly, M., & Garcia-swartz, D. (2013). The history of the internet: The missing narratives. Journal of Information Technology, 28(1), 18-33. doi:http://dx.doi.org/10.1057/jit.2013.4
Wertime, K. (2001, Jun 15). OPEN SOURCE: Net negatives. Asiaweek, , 1. Retrieved from http://search.proquest.com/docview/228544703?accountid=39331
IMDB. You’ve Got Mail (1998). Retrieved October 7, 2014, from http://www.imdb.com/title/tt0128853/
IMDB. You’ve Got Mail (1998). Retrieved October 7, 2014, from http://www.imdb.com/title/tt0128853/quotes