Preview

Internal and External Business Factors for Pepsi Co.

Powerful Essays
Open Document
Open Document
1893 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Internal and External Business Factors for Pepsi Co.
PepsiCo: Internal and External Factors Internal and external factors such as technology, globalization, innovation, diversity and ethics can immensely affect and impact the four functions of management. Various functions such as organizing, leading, planning and controlling can be emerged and influenced by several different internal and external factors. This helps organizations reassure that they are prepared, planning and meeting the business needs. Also, organizations that continuously understand, pinpoint and identify the business factors such as needs and risks will be able to fully utilize their potential.
Globalization
Globalization is defined as the process of increasing the connectivity and interdependence of the world’s market and businesses. PepsiCo’s global expansion has resulted in maximizing its growth potential while achieving geographic diversity. Although its products and logos are recognized across the globe, due to cultural differences, certain flavors are only available in certain countries. For example, in Russia, Frito Lay makes a red-caviar flavor potato chip; a biscuit with wheat and lentils as the main ingredient is only available in India; and PepsiCo manufactures beverages in China that contain Chinese medicinal herbs.
In order to successfully prepare for global expansion, organizations must make certain changes to build a culturally diverse environment. It is essential to hire employees with international language skills. Financial resources will also be needed for travel, new promotional materials, or adapting an existing product to meet the needs of international consumers. The organizational structure of PepsiCo is also affected by global expansion. Six years ago, the company was comprised of two units: PepsiCo North America and PepsiCo International. It has now expanded into four sectors: PepsiCo Americas Beverages, PepsiCo Americas Foods, PepsiCo Europe, and PepsiCo Middle East and Africa.
When expanding globally, it
Continue Reading
View Writing Issues

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Mkt 421 Week 3
    • 782 Words
    • 4 Pages

    Mkt 421 Week 3

    When an organization wants to go global, they look at the opportunities in all countries that will permit that organization to enhance the effectiveness of business functions everywhere the organization has operations and then devise a strategy to achieve that goal. The two main reason an organization looks to globalization is for standardization and customization. Standardization uses a regular product, service and message over all markets to solidify the image of the brand. Standardization works until consumers turn to local companies that identify with the region’s cultural needs and wants. The other reason is customization which is standardized products, services, and messages that have…

    • 782 Words
    • 4 Pages
    Satisfactory Essays
    Read More
  • Better Essays

    Mgt/230 Week 2 Team Assignment Essay Example
    • 1699 Words
    • 7 Pages

    Mgt/230 Week 2 Team Assignment Essay Example

    Internal and external factors greatly affect an organizations ability to accomplish the four functions of management. Management at every level is tasked with planning, leading, controlling, and organizing. As leadership applies the four functions to their day-to-day tasks, it is extremely important that things like; innovation, technology, globalization, ethics, and diversity are represented clearly within all aspects. The largest retailer in the world, Wal-Mart, takes these internal/external factors and incorporates them very effectively into every aspect of their business. The organization does an excellent job at teaching their management team to consider these aspects and include them when employing the four functions of management. They recognize the vitality that this adds to the organization and do well at ensuring that all bases are covered. Only growth can come to companies that can use effectively, the knowledge, and perspectives gained through identifying internal as well as external factors. Further- how to incorporate them into their; planning, leading, controlling, and organizing. Some excellent examples are discussed below.…

    • 1699 Words
    • 7 Pages
    Better Essays
    Read More
  • Good Essays

    Xmt/230 Internal And External Factors Analysis
    • 1090 Words
    • 5 Pages

    Xmt/230 Internal And External Factors Analysis

    There are five internal and external factors that have significant impact on all four functions of management, those being planning, organizing, leading and controlling. Knowing what these factors are, how to identify and address both the internal and external implications of their impact is key to success in any business or project. My paper will focus on one business unit of General Dynamics Information Technology (GDIT), their Health and Human Services Division and the Contact Center business.…

    • 1090 Words
    • 5 Pages
    Good Essays
    Read More
  • Powerful Essays

    ACC 205
    • 1344 Words
    • 12 Pages

    ACC 205

    The structure of PepsiCo's global operations has shifted multiple times in its history as a result of international expansion, and as of 2010 it is separated into four main divisions: PepsiCo Americas Foods, PepsiCo Americas Beverages, PepsiCo Europe, and PepsiCo Asia, Middle East and Africa. As of 2009, 71 percent of the company's net revenues came from North and South America, 16 percent from Europe and 13 percent from Asia, the Middle East and Africa. PepsiCo worldwide employs approximately 285,000 people.…

    • 1344 Words
    • 12 Pages
    Powerful Essays
    Read More
  • Powerful Essays

    External/Internal Factors-Home Depot
    • 1337 Words
    • 6 Pages

    External/Internal Factors-Home Depot

    Internal and External factors affect the four functions of management in several ways. A way that affect the external factor would be to encourage spending and making sure websites are readable and that buttons are operable and viewers have easy access without a large amount of difficult and straits. This can drive away business. The driving forces or environmental or forces, internal driving forces are inside the business and external forces are outside the business. Things that affect internal forces are machinery, equipment, computers capacity, culture, management systems, financial systems, employees moral. External factor are things outside the business things that affect this force is the industry, the economy, demographics, competition, and political interference. A business must be ready and able to change with the times and handle the up’s and downs and come back with fighting power. The following will show how globalization, technology, innovation, diversity, and ethics play a role in the four functions of management within the Home Depot organization.…

    • 1337 Words
    • 6 Pages
    Powerful Essays
    Read More
  • Better Essays

    External and Internal Factors: at&T
    • 1394 Words
    • 6 Pages

    External and Internal Factors: at&T

    One of the leading companies in phone, internet and cable television today is AT&T. Internal and external factors affect this company everyday yet the four functions of management still have to be carried out. The major five factors that affect the functions of management are globalization, technology, innovation, diversity, and ethics. However, managers can still use delegation to impact the factors of management.…

    • 1394 Words
    • 6 Pages
    Better Essays
    Read More
  • Best Essays

    External/Internal Factors Paper
    • 2355 Words
    • 10 Pages

    External/Internal Factors Paper

    Internal and external factors can affect the four functions of management within any business. With the Wal-Mart Corporation; globalization, technology, innovation, diversity, and ethics are key factors that the corporation must consider if it plans to succeed and stay competitive with other industries in its area. If these areas are not considered, the Wal-Mart Corporation would discover that its company would not remain as strong as it has proven itself to be.…

    • 2355 Words
    • 10 Pages
    Best Essays
    Read More
  • Good Essays

    4 Methods of Management
    • 554 Words
    • 3 Pages

    4 Methods of Management

    When running a business, it is important to consider all the variables that aid in the success and growth of that business. The four major functions of management include planning, controlling, organizing and leading. These functions can be affected by the internal and external factors in a business environment. The internal and external forces that affect the functions of a business include globalization, technology, diversity, innovation and ethical standards.…

    • 554 Words
    • 3 Pages
    Good Essays
    Read More
  • Better Essays

    MGT 521: Functional Areas Of A Business
    • 1111 Words
    • 5 Pages

    MGT 521: Functional Areas Of A Business

    In this paper we are going to be reviewing the functional areas of a business the functional areas of a business make up the structure of a business by creating departments and assigning responsibilities among the employees of that organization. What a functional organization does is groups employees based on skills expertise and experience in order to lead the organization to greater efficiency to reach and achieve a greater goal. In this paper we are going to be looking at all of the functional areas of a business, the first functional area we are going to research is management.…

    • 1111 Words
    • 5 Pages
    Better Essays
    Read More
  • Better Essays

    Hi , Jbhkl;
    • 1935 Words
    • 8 Pages

    Hi , Jbhkl;

    The success of an organization is determined by four essential functions of management: controlling, leading, organizing, and planning. Controlling involves directing and monitoring the progress of employees. Controlling employees and the work environment helps employees to stay focused on goals set by the management. Management must provide superior leadership skills by making their presence known in the work environment. Employees have a basic need of having contact on a daily basis with management. By leading managers motivate their employees and increase efficiency. Management makes an organization successful by organizing all aspects of business which would include business functions; creating organizational charts, setting goals, creating an action plan, and figuring out the logistics to make sure goals are achieved.…

    • 1935 Words
    • 8 Pages
    Better Essays
    Read More
  • Satisfactory Essays

    MGT 230 Week 1 Reflection
    • 425 Words
    • 2 Pages

    MGT 230 Week 1 Reflection

    Throughout the existence of Starbucks, they have been able to look at both internal and external factors in the four functions of management; planning, organizing, lending, and controlling in order to expand and be as successful as they are today. With that being said, internal factors have an impact with the organization and tend to be a bit easier to control and resolve. It is essential to be able to run these four functions of management at an internal level to have a business run smoothly. This is usually where frontline managers are essential to keep control. However external factors may have an immediate effect on the organization. There are various times where various factors are out of the control of an organization and can have a great impact on them for the same reason. This is where smart planning, organizing, leading and controlling counts the most and helps reach that globalization every business seeks.…

    • 425 Words
    • 2 Pages
    Satisfactory Essays
    Read More
  • Good Essays

    Han's Natural Vs Kraft Foods Essay
    • 770 Words
    • 4 Pages

    Han's Natural Vs Kraft Foods Essay

    I conducted a brief analysis on Kraft Foods and Hansen’s Natural, to compare and evaluate the ways in which the concept of globalization has made an impact in their individual tactics globally. Kraft Foods and Hansen’s Natural are two similar corporations with dissimilar ways of operations. They operate differently in structure, accessibility, size, strategy, and international marketing. They both share the similarity of working in the food industry. Hansen’s goods are not as broad as Kraft Food’s. Their products are restricted to the beverage sector, while Kraft Food’s products are featured in both beverages and food sectors. Therefore, Hansen’s has not been as dominant as Kraft Foods internationally.…

    • 770 Words
    • 4 Pages
    Good Essays
    Read More
  • Powerful Essays

    International Business-Coca Cola
    • 2500 Words
    • 10 Pages

    International Business-Coca Cola

    This scope of this essay is to discuss the international marketing mix of Coca Cola, which is one of the biggest brands in the world. The debate between the global standardization and local adaptation of the marketing mix has been going on for more than four decades without a resolution (Agrawal, 1995) and globalization trends starting in the early 1980’s has further fueled the debate (Jeong, 2000). This has led the global companies to make the critical trade-off decision between economies of scale resulting from standardization and the cultural prerequisite of local adaptation. This essay looks at how one of the most successful brands, Coca Cola manages their marketing mix in a global context to get an insight into this debate.…

    • 2500 Words
    • 10 Pages
    Powerful Essays
    Read More
  • Best Essays

    Functions of Management
    • 2483 Words
    • 10 Pages

    Functions of Management

    This is an arrangement paper that was compiled by several students attending the University of Phoenix online classroom. This paper elaborates on the four functions of management. In order for an organization to survive, each of these functions is critical. Comprehensive understanding of each of the four functions is also necessary. This paper also identifies and presents operational illustrations of the four basic functions. It emphasizes the need to perform each of these management functions efficiently and effectively in order to create a sustainable competitive advantage for a company. Without properly utilizing these tools, the organization could be headed down a road doomed to failure.…

    • 2483 Words
    • 10 Pages
    Best Essays
    Read More
  • Satisfactory Essays

    Key Success Factors For Pepsico
    • 286 Words
    • 1 Page

    Key Success Factors For Pepsico

    PepsiCo presently has operations in more than 200 countries worldwide, which makes it the third largest food manufacturing company of the world. PepsiCo believes that, being innovative helped them to expand globally, as they develop their businesses and grow their position country by country.…

    • 286 Words
    • 1 Page
    Satisfactory Essays
    Read More

Related Topics