This means if one department, individual or process within an organization supplies another such within the same organization with goods, information or services then the latter is described as the internal customer of the former. For example, a dispatch department may be the internal customer of a packing department, which in turn may be the internal customer of the manufacturing process.
External Customers:
External customers are those persons who come from the outside to fulfill their needs. E.g. the common people
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Internal customers can are any persons who either works for an organization & serve people that are not employed by that organization. The Staff
External customers are those whom do not work for the organization, which are buying a product/service to fulfill a need.
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Internal & External Customers | |
Internal CustomersAn internal customer can be anyone within an organization. It could be another department, another branch or even a co-worker. Many departments deal with customers within an organization. For e.g. the testing department of an IT company tests the software created by developers of the same company.The developers are the customers to the testing team within the company. Just as external customers are important to an organization for its success, the internal customers must also be kept happy for the well-being of the organization. High customer satisfaction is as important for internal customers as it is for external customers. The difference is that internal customers don’t have choice. If the work of a particular department isn’t acceptable by another department, they can’t simply fire the department and look for another to finish the task. For a successful internal customer service, all departments must be able to work together productively and co-exist peacefully, to meet common goals,