It s a Knockoff World Case Study
Abstract
The topic of this case study deals with the problem of online piracy and copyright infringement. In this paper, a discussion will be made on the problems with the topic. A list of alternatives to the problem will be displayed, a possible resolution to the problem, followed by a contingency plan to further implement problem solving ideas. The purpose of this case study is to bring awareness to this devastating issue of the selling of copyrighted materials and products without owner compensation. An understanding of the seriousness of the problem must be understood and dealt with in order to protect companies and individuals from their right to market, sell and profit from their talent and ideals.
It’s a Knockoff World
The problem is global counterfeiting and piracy, which accounts up to an estimated $600 billion a year. Intellectual property in the form of books, music, product designs, brand names, process innovations, software, film, and many others are easy to copy. Counterfeiters leave no product category untouched and the knockoffs sell for a fraction of the price of the real thing to eager buyers worldwide. The main factors that have contributed to this problem are the internet and globalization. Since 1982, piracy of intellectual property has grown over 10,000 percent. The symptoms of counterfeiting and piracy can be seen around the world. Imitations of Pfizers best-selling pills among many others are responsible for an estimated tens of thousands of deaths per year. There is an increasing rate of counterfeits threatening the global health and safety of consumers. Billions of dollars are lost annually due to counterfeiting and some companies have completely given up on looking for counterfeit products, the reasoning is that it isn’t worth it because it is so big and the profitability of the actual legal sales more than offset the losses due to counterfeits.
The alternatives for fighting piracy and counterfeiting have inevitably
The topic of this case study deals with the problem of online piracy and copyright infringement. In this paper, a discussion will be made on the problems with the topic. A list of alternatives to the problem will be displayed, a possible resolution to the problem, followed by a contingency plan to further implement problem solving ideas. The purpose of this case study is to bring awareness to this devastating issue of the selling of copyrighted materials and products without owner compensation. An understanding of the seriousness of the problem must be understood and dealt with in order to protect companies and individuals from their right to market, sell and profit from their talent and ideals.
It’s a Knockoff World
The problem is global counterfeiting and piracy, which accounts up to an estimated $600 billion a year. Intellectual property in the form of books, music, product designs, brand names, process innovations, software, film, and many others are easy to copy. Counterfeiters leave no product category untouched and the knockoffs sell for a fraction of the price of the real thing to eager buyers worldwide. The main factors that have contributed to this problem are the internet and globalization. Since 1982, piracy of intellectual property has grown over 10,000 percent. The symptoms of counterfeiting and piracy can be seen around the world. Imitations of Pfizers best-selling pills among many others are responsible for an estimated tens of thousands of deaths per year. There is an increasing rate of counterfeits threatening the global health and safety of consumers. Billions of dollars are lost annually due to counterfeiting and some companies have completely given up on looking for counterfeit products, the reasoning is that it isn’t worth it because it is so big and the profitability of the actual legal sales more than offset the losses due to counterfeits.
The alternatives for fighting piracy and counterfeiting have inevitably