The next wave of visual social networks
I like stats
I’m a Rabbit
London EyeEm ambassador
Three things you should know about me more about visual social media - 8mpx.co.uk
2005
2013
spot the difference
“The mobile is the most important technology in your life....except possibly the respirator” Doug Grinspan (Say Media) SXSW 2013
let's take a step back
the rise of the smartphone
Most EU5 mobile phones are now smartphones
Making a phone call is only the 5th most popular activity on a phone
Changing human development
Our gateway to the outside world
The way we express ourselves
smartphones are...
five consequences of phones being our new 'canvass'
"The top end camera we think this will survive - but the point and shoot lower end model will not survive in the future" Keitaro So, Fujifilm
1 - the point and shoot camera: going the way of the (print) newspaper, VHS, LP.....
Digital camera shipments out of Japan dropped 42% last year, with entry level cameras particularly hard hit
According to ICS Research, last year camera phones outsold standalone digital cameras 6:1. By 2016 the smartphone camera market will pass the digital camera market in value as well as volume
most entry level cameras - smartphones
10% of all of humanity’s 3.8 trillion images was taken in the past twelve months
Every 2 minutes we take more photos than in the whole of the 1800s
2 - this has led to a photo explosion
• 20% of the photos taken every day end up on Facebook http://is.gd/ H9kkan • 300 million photos are uploaded every day on Facebook http://is.gd/ 1vJ1il • In November 2011, 20% of (Facebook) news feed stories were photos, now its 50% - http://is.gd/ YjlyUN
3 - that now means online, we communicate through pictures
Posts on Facebook that include an album, picture or video increase engagement by 180%, 120% and 100%
The most common factor when buying online? The photo (67%)