A. Identify the issues that you thought were the most important issues to be negotiated, and briefly explain why you thought they were the most important. In preparation for this negotiation, I studied the case diligently. I wrote down, what I felt were the key issues for Joe Tech. I also made a list of pros and cons associated with each issue. I prepared in this manner because it gave me the opportunity to effectively break down the issues of the case as well as focus on important goals without having the extra unneeded information also presented in the case outline. The issues I focused on are as such:
Position:
The position that I, as Joe Tech, was interested in was with the business development group. The position I was offered, however, was the associate product manager position. As an alternative, another prominent company, FourCom, has offered me the development position. The only concern with that offer is that the company does not have as great a reputation as Robust Routers and also I feel that I have already nurtured a relationship with Robust Routers where as I would be starting from “scratch” in terms of a relationship with FourCom.
Salary:
The initial salary offer by Robust was $88,000 per year. This was $13,000 less than what I was offered by FourCom. However, once again I am more focused on reputation and company longevity. FourCom has been losing market share to Robust for the past two years. This is important because I need to work for a company that I know is at the top of its market and will guarantee me longevity, stability, and growth.
Incentives:
Robust Routers offered a $10,000 signing bonus with a small relocation incentive. Although that was a respectable offer, their competition, FourCom, offered a $15,000 signing bonus with a generous relocation package. The reason I felt that this was an issue is because the average MBA