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Johnson & Johnson History

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Johnson & Johnson History
More Than A
Century Of Caring
1886 – 2012
1886
Three brothers, Robert Wood Johnson, James Wood Johnson and Edward Mead Johnson, found Johnson & Johnson in New Brunswick, New Jersey, U.S.
1888
The Company publishes "Modern Methods of Antiseptic Wound Treatment," which quickly becomes one of the standard teaching texts for antiseptic surgery. It helps spread the practice of sterile surgery in the U.S. and around the world.
1888
Johnson & Johnson pioneers the first commercial first aid kits. The initial kits are designed to help railroad workers, but soon become the standard in treating injurie
1894
Johnson & Johnson launches maternity kits to make childbirth safer for mothers and babies. JOHNSON'S® Baby Powder goes on the
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1898
The Company is the first to mass produce dental floss to make it affordable so that people can take better care of their teeth. The floss is originally made from leftover suture silk.
1900
The tradition of providing disaster relief begins when the Company donates products and money to help the citizens of Galveston, Texas, in the aftermath of a hurricane.
1901
As part of its commitment to first aid, Johnson & Johnson publishes the first First Aid Manuals, using proven best practices from leading physicians. The manuals are packaged with the Company's First Aid Kits
1906
Within hours of the San Francisco Earthquake, Johnson & Johnson donates products and money to help the citizens of San Francisco, the largest amount of help from any organization.
1910
James Wood Johnson takes over the leadership of Johnson & Johnson until 1932.
1921
BAND-AID® Brand Adhesive Bandages, invented by employee Earle Dickson in 1920, go on the market. They are the first commercial dressings for small wounds that consumers can apply themselves.
1924
Our first overseas operating company opens in the United Kingdom.
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* What products/services does the company offer?
2. In developing the vision presented in the mission statement consider: * Company History * How company started and major events of the company, products, markets served, etc. * Resources and Competencies * Consider what the company currently possesses by answering the following: * What are we good at? * What is special about us compared to current and future competitors (in general terms do not need to mention names)? * What do we do that gives us a competitive advantage? * Consider the questions above in terms of: * people, products, financial position, technical and research capabilities, partnership/supply chain relations, others * Environment * Consider the conditions in which company operates including: * physical (e.g., facilities), equipment, political regulatory, competitive, economic, technological, others

Johnson's Baby Powder | Parent Company | Johnson & Johnson | Category | Baby care products- Skin care | Sector | FMCG | Tagline/ Slogan | Because you're still someone's baby | USP | Baby soft scent that soothes the skin

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