Korea, Which Is Called “Asia Fashion Capital”, It's Well Known That Korea Apparel Is Quite Popular in Asia Market .the Textiles (Apparel) Sector Ha
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fffffffffffn for its racy marketing photography, rendered to grayscale and featuring outdoors, beach, or mountain backdrops, with common elements of semi-nude males and scantly-clad women. The company promotes its casting sessions, models, and photo shoots in the "A&F Casting" feature online at abercrombie.com. The website also provides a gallery of current photography. Framed copies at A&F stores will sometimes name the model and store.When it comes to the A&F store, it is so impressive. The exterior design of store is the the Modern Canoe with wooden louvers, featured marketing image directly faces the entrance. The interior is lighted with dim ceiling lights and spot lighting. A&F fragrance for men, is automatically spritzed from the lighting tracks and manually by employees. Electronic dance music meant to create an upbeat atmosphere may be played at sound levels as high as 90 decibels, exceeding the corporate policy of 80 decibels and comparable to heavy construction machinery and harmful to the ears. The company uses "brand representatives", now called "models," for store customer service. The models had been required to buy and wear Abercrombie & Fitch apparel but may now wear any no-logo clothing as long as it corresponds with the season.[13] An "Impact Team" was created in 2004 to control merchandise within each store and maintain company standards; "visual managers" are responsible for forms, lighting, photo marketing, fragrance presentations and to ensure models comply with the "look policy".
In conclusion ,above upscale image will allow A&F to open stores in international high-end locations and further promote the image by pricing its merchandise at almost double the American prices.
ⅣConsumer
1 Consumer behavior
Recent studies on Korean consumer behavior show that consumers tend to be both brand-savvy and price-conscious when making apparel purchases. Most consumers seem to correlate
fffffffffffn for its racy marketing photography, rendered to grayscale and featuring outdoors, beach, or mountain backdrops, with common elements of semi-nude males and scantly-clad women. The company promotes its casting sessions, models, and photo shoots in the "A&F Casting" feature online at abercrombie.com. The website also provides a gallery of current photography. Framed copies at A&F stores will sometimes name the model and store.When it comes to the A&F store, it is so impressive. The exterior design of store is the the Modern Canoe with wooden louvers, featured marketing image directly faces the entrance. The interior is lighted with dim ceiling lights and spot lighting. A&F fragrance for men, is automatically spritzed from the lighting tracks and manually by employees. Electronic dance music meant to create an upbeat atmosphere may be played at sound levels as high as 90 decibels, exceeding the corporate policy of 80 decibels and comparable to heavy construction machinery and harmful to the ears. The company uses "brand representatives", now called "models," for store customer service. The models had been required to buy and wear Abercrombie & Fitch apparel but may now wear any no-logo clothing as long as it corresponds with the season.[13] An "Impact Team" was created in 2004 to control merchandise within each store and maintain company standards; "visual managers" are responsible for forms, lighting, photo marketing, fragrance presentations and to ensure models comply with the "look policy".
In conclusion ,above upscale image will allow A&F to open stores in international high-end locations and further promote the image by pricing its merchandise at almost double the American prices.
ⅣConsumer
1 Consumer behavior
Recent studies on Korean consumer behavior show that consumers tend to be both brand-savvy and price-conscious when making apparel purchases. Most consumers seem to correlate