Lakeair's Business Strategy

In order to be successful in our business strategy, we decided the best objective for our airline is to keep the beechcrafts we are starting out with in the simulation. As profit grows so will everything else in our business. LakeAir will increase products as such in order to provide newer and better aircrafts for our customers and still be able to provide the same low cost as when we started our business. As a benefit to our increase of financial value will come expansion in our routes. Yes, our routes will be shorter, but we will be able to expand our horizons to many other places. Our main objective is to keep costs low for our target market, which is college students. We targeted college students because many are in debt from school and