Table of Contents 1. Executive summary 3 2. Introduction 4 3. Get to know Sir Richard Branson 5 4. Get to know Bill Gates 6 5. Leadership styles used by Sir Richard Branson 7 6. Leadership styles used by Knight Bill Gates 10 7. Comparison of the leadership styles of Sir Richard Branson and 12 Knight Bill Gates 12 8. Which of the two characters seemed to be more effective? 14 9. Conclusion 15 10. Appendix 16 11. References 17
1. Executive summary
This report contains the characteristics and comparison between the leadership qualities of Bill Gates and Richard Branson. Here it is discussed how Bill Gates carryout to be a successful business entrepreneur being a democratic leader with a high innovative vision. Furthermore, Richard Branson as a fun full leader who succeeded with no theoretical knowledge implemented with regard to leadership. He was a passionate leader who was very much confidence about himself and who marketed his products with his image.
Hence, it could be said that none of the leaders had the same characteristics other than a perfect vision and an aim to fulfill their dreams which lead them to be successful characters in the world.
2. Introduction
This report contains the characteristics of Bill Gates and Richard Branson also the leadership qualities and a fair comparison between them. This is useful for the readers who have a dream to be a successful business entrepreneur to get a knowledge about two most success personnel. Furthermore the positive points that one could gain and the drawbacks are well compared and contrasted. Hence it explains which of the two characters Bill Gates or Richard Branson was more successful as a leader.
The aim of this would be to get to know the two characters and compare their leadership qualities to detect the most effective leadership exemplary. Though this report
References: HiTec Holdings, 2006 Profiles of leadership Available on <http://www.elites.com/p-profiles.html> CBS Interview, http://www.youtube.com/watch?v=Q6hILGfbqSg&feature=fvw, Retrieved 4/2 2010