1. Protection for the family.
2. Tax deductions.
Usually the person who owns the life insurance policy is the person who has to pay the premiums and 95% of the policy cases the owner of the policy has the right to exercise control over the policy. There are many life insurance policies like term plan, endowment plan, money back plan, whole life plan, pension plan but the most famous plan which the most of the insurance companies is trying to sell is the ULIP i.e. United Linked Insurance Plan and specially by private life insurance companies and when we talk about India still 90% of the population is uninsured which in itself tells that there is a huge potential in this sector. LIC is the most famous, far most and the oldest player in this sector which was formed by combining 245 small level companies of insurers or prudent societies and at the present moment its chairman is Mr. T.R.Vijayan and the other 15 private life insurance companies where ICICI Prudential is having the Maximum share above the rest of the private life insurance companies under the head of Miss Shikha Sharma and