1. Logistic also plays a role in customer satisfaction
1.1 Overview
2. What is a logistic strategy?
3. Why implement a logistics strategy?
4. What is involved in developing a logistics strategy?
5. What is involved in developing a logistics strategy?
5.1 Strategic
5.2 Structural
5.3 Functional
5.4 Implementation
6. Components to examine when developing a logistics strategy
1. Transportation
6.2 Outsourcing
6.3 Logistics systems
6.4 Competitors
6.5 Information
6.6 Strategy review
7. Strategic logistics planning
8. Risk profiles
9. Strategic logistics planning options
10. The strategic logistic plan
11. Developing the strategic logistics plan
12. Logistic Audit
13. Forecasting tools and techniques of strategic planning
13.1 Benchmarking
13.2 Environmental scanning
13.3 scenario planning
13.4 SWOT analysis
13.5 The Delphi techniques
13.6 Brainstorming
13.7 product life cycle analysis
13.8 Trend extrapolations
13.9 Boston Matrix model
14. References
Logistics Also Plays a Critical Role in Customer Satisfaction
Many services organizations make the mistake of focusing the vast majority of their customer service and satisfaction activities on external issues, often to the exclusion of key internal issues such as inventory management and logistics. However, these key internal issues can also play an important role in facilitating - or hampering - desired levels of customer service and satisfaction. This is especially true in a services environment that is becoming increasingly global in nature. In other words, when looking to support its customers, a services organization should focus not only externally, at its direct customer interface and interaction, but also internally, at its global inventory management and logistics activities as well - especially as they might impact a