COMM/215
Diana Ferrell
Lotus Car Rental
The Lotus Rental Car company is the world’s leading company in a multimillion dollar industry and can take this great opportunity to provide the consumer with alternative options in vehicles by adding alternative fuel vehicles to its fleet in Los Angeles, California, it would be a good move for this company because alternative vehicles like hybrids offer a less contaminated environment, better fuel economy, and the best in its money worth. Electric vehicles produce zero contamination, but are limited to the distance they can travel. Compare to gas powered vehicles offering lower mileage and higher emissions, which is a factor to the contamination of the air we breathe in. Also by adding the alternative vehicle can improve the company’s image and show that we as a provider do care about what we rent out to our consumer, and by providing that image the consumer would be motivated to drive a much cleaner vehicle that will protect the environment. With more car companies coming out with alternative vehicles this would be the right move to make in investing in alternative vehicles and gaining that momentum that would push this company over the top of all our competitors.
The standard engine vehicle has come a long way; Conventional vehicles have only grown more reliable. And year after year they come out with more improvements for the vehicle’s engine. The gasoline car has improved from decades before, and in the past century. Modern civilization depends on automobiles for much of its daily existence, to travel to work and back. Gas stations are everywhere and it’s easier to go and fill up your car with gas, rather than go and sit and plug into a charging station. That being a one of pros to having a gas powered vehicle. However a growing disadvantage to having the gas powered vehicle are the gas prices rising. For every gallon of gas you put in your tank, only 1/5 produces mechanical energy that
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