SIA is also the largest Asian airline in Australia and New Zealand.It have many market share in the world. SIA has another 11,000 weekly seats and two destinations in New…
Malaysia in the aftermath of economic crisis Malaysia Airlines had from a surplus to a deficit. The MAS has changed over to state enterprise and inaugurated a new CEO from the government. He started the business turnaround plan was changed MAS system. Since then the business turnaround plan and efforts record a surplus and they cancel small income root in order to make more profit. In addition, they were converted from ‘Point to Point’ to ‘Hub and spoke’.…
Every corporation has its own advantages and disadvantages, being a big corporation like Toyota, do have to face such kind of problems. The company focused on the statement that customer first and policy first. The company is develop and provide innovative, safe and outstanding high quality products and services that meet a wide variety of customers' demands to enrich the lives of people around the world. ( Guiding Principles 3 and 4 ). They respect their employees and believe that the success of their business is lead by each individual's creativity and good teamwork. They promote personal growth for our employees. ( Guiding Principles 5 ). There are many disadvantages…
For this paper, studies would be based on the national carrier of Malaysia, Malaysian Airlines System (thereafter referred to as MAS). They have been dogged by continuous sales decline since the beginning of this decade. In the beginning of 2006, the company recorded some RM 10 billions of loss for just over the past 2 years.…
currently facing Emirates is whether it should expand to New York at this point in time.…
Let view one of the segment, geographical .. for Malaysia. Then we can see straight away the prominent competitor which is Air Asia. The competitor will be one of the considerations for us to develop or strategy.…
Singapore international airline has started its journey as Malayan airline in 1947. It was joint venture airline between the two governments of Malaysia and Singapore. It served primarily in the south East Asian region. Singapore Airline was born in 1972 after the independent. Singapore airline faced many difficulties to get the competitive advantages. There were no domestic routes to serve, it was forced to straight away start competing with international airlines for routes, getting right to use to airports, securing flight slots and landing rights, and attracting a new customer base.…
Digi was established in 1995 which is a company that launched digital cellular network in Malaysia. Before the company change to “Digi” is known as Mutiara Swisscom. Because of the strategic alliance with Telenor international, the company change name to Digi. Digi also is the first operator in Asia that become part of international roaming platform and commercially launches the use of dual-band mobile phone.…
In 1965, with the separation of Singapore from Malaysia, MAL became a bi-national airline and was renamed Malaysia-Singapore Airlines (MSA). A new logo was introduced and the airline grew exponentially with new services to Perth, Taipei, Rome and London. However, in 1973, the partners went separate ways. Malaysia introduced Malaysian Airline Limited, which was subsequently renamed Malaysian Airline System or in short, Malaysia Airlines. Today, Malaysia Airlines flies around 37,000 passengers daily to some 80 destinations worldwide.…
| ‹The template Start date and years ago is being considered for merging.› 1 May 1947 (1947-05-01) (66 years ago) (as Malayan Airways)…
Over the past few weeks, Malaysia Airlines has had numerous discussions with employee unions and associations on the terms and conditions of the MSS. The MSS will be extended to all permanent and confirmed employees in Malaysia and locally recruited Malaysian staff posted overseas.…
From a small air service, Malaysia airlines have grown to become award-winning airline with more than 1000 aircraft, servicing more than 110 destinations across six continents. Malaysia Airlines also practiced the online booking and buying to make their reservation or purchasing way easier for passenger. With this online…
This report aims to solve problem faced by Malaysian Airline System in the implementation of good service delivery in the flight cabins by integrating two of the management functions, which are organizing and leading & motivating. The problems that have being identified are impolite crewmembers, slow and inefficient cabin crewmembers and understaffed cabins. Sources of information were obtained from the Malaysian Airline System website, journal articles and personal observations. In order to overcome the problem of poor service delivery, the plan is to increase the competency of our cabin crew service member. In order to improve the service delivery and employees competency of MAS the plan is to organize the organization by incorporating 3 new taskforces, which are Reallocation, Recruitment Revision and Training revision & Improvement and 1 Performance Department. Leadership and Motivating are also used to improve goods service delivery. Transformational-transactional leadership style is used to motivate the employees to accomplish the organizational goals. For the short term, the emphasis is on transactional leadership to motivate the employees and in the long run it is advisable to use transformational leadership to motivate employees, as employees are not motivated through monetary rewards only. Reward power used to motivate employees to perform is in line with goal setting theory which suggest that employees will be motivate if the goals are clarity, challenge, commitment and feedback. In conclusion, by incorporating organizing and leading & motivating theories, MAS will be able to resolve its poor cabin service delivery and regain its position as a leading commercial airline in the aviation industry. It is recommended that the brand equity of MAS is also promoted to raise awareness among potential and/or current clients.…
Philippine Airlines, Inc. (abbreviated as PAL and also known historically as Philippine Air Lines) operating as Philippine Airlines, is a flag carrier of the Philippines. Headquartered at the Philippine National Bank Financial Center in Pasay City,[2][3] the airline was founded in 1941 and is the first and oldest commercial airline in Asia operating under its original name.[4] Out of its hubs at Ninoy Aquino International Airport of Manila and Mactan-Cebu International Airport of Cebu City, Philippine Airlines serves twenty destinations in the Philippines and 26 destinations in Southeast Asia, South Asia, East Asia, Oceania and North America.[5]…
Nowadays, flying through sky is a common mode of transportation to get fastest way to reach your destination. In the Philippines, a third world country, have a numerous airlines providing air travel service. Ensure the passenger safety which include in the ticket we had paid off. Aviations safety tackles all preventive measure in danger or risk inboard or even inside the airport. The airline must ensure it to the passengers, in order to gain profit and loyalty from them. In early years of aviation industry in the Philippines, many aviation accidents occurred. One of the tragedy happened in the air is the flight of President Magsaysay, Douglas C-47 plane, crushed at Mt. Manunggal at Cebu. It shows that even President or high class people are not evitable in air accident. Today, technology is progressive accident in air, airport, runway is unavoidable. One accident happen recently was the overshooting of Cebu Pacific Aircraft in Davao airport cause loose opportunity and cause trauma to the passengers. And in that incident Aviation safety is now argue. So the assurance of aviation safety is very important. In able to save lives and money, the researchers tackle aviation safety in this study. Aviation safety is a term encompassing the theory, investigation, and categorization of flight failures, and the prevention of such failures through regulation, education, and training. It can also be applied in the context of campaigns that inform the public as to the safety of air travel. During the 1920s, the first laws were passed in the USA to regulate civil aviation. Of particular significance was the Air Commerce Act 1926, which required pilots and aircraft to be examined and licensed, for accidents to be properly investigated, and for the establishment of safety rules and navigation aids, under the Aeronautics Branch of the Commerce. Despite this, in 1926 and 1927 there were a total of 24 fatal commercial…