Marketing and Samsung
Samsung Electronics
Galaxy Tab
Table of Contents
Executive Summary 3
1.0 Industry Overview 5
1.1 Industry Summary 5
1.1.1 Industry Size and Growth 5
1.2 Company Analysis 6 1.3 Areas of Concern 7
1.3.1 Global battles over patents in the tablet industry 7 2.0 Applying Kanter’s “New Wisdom” Theory 7
2.1 Core Competencies 8 2.2 Time Compression 8 2.3 Continuous Improvement 8 2.4 Relationships 9 2.5 Assessment based on Kanter’s New Wisdom Analysis 10
3.0 Applying Day & Wensley’s Theory
Galaxy Tab
Table of Contents
Executive Summary 3
1.0 Industry Overview 5
1.1 Industry Summary 5
1.1.1 Industry Size and Growth 5
1.2 Company Analysis 6 1.3 Areas of Concern 7
1.3.1 Global battles over patents in the tablet industry 7 2.0 Applying Kanter’s “New Wisdom” Theory 7
2.1 Core Competencies 8 2.2 Time Compression 8 2.3 Continuous Improvement 8 2.4 Relationships 9 2.5 Assessment based on Kanter’s New Wisdom Analysis 10
3.0 Applying Day & Wensley’s Theory
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