Introduction
Marks and spencers was founded in Leeds, west Yorkshire in 1884, but the current headquarters for the retail industry is located in London. The founders of the worldwide industry were sir Michael marks and Thomas spencer with the current ceo of the industry being Marc bolland and the chairman being Robert swanell. As of 2010 the industry has 1010 stores worldwide with the revenue being £9.934.3 billion as of 2012 and the operating income being £746.5 million as of 2012, Marks and spencers have made a massive profit on everything as of 2012 being £489.6 million and also as of 2012 having a total of 81,223 employees this makes marks and spencers one of the most used stores in the world with their main competitors being Asda and Sainsbury’s
Aims and objectives
Marks and spencers have many goals but their overall aims is to make money for its shareholders and improve profit margins whenever possible, the way that marks and spencers go about trying to achieve their goal is by doing various things such as designing appealing products for its customers, innovating products and selling at prices that their customers are willing to pay, these methods that they use are few of the many ways that they use. Marks and spencers also have a commitment plan ‘called plan A’ which is all about environmental issues within the business. Things like, not sending waste to landfill and cutting carbon emissions. Although this is a god thing, it is mainly to improve its image again and again, and encourages more people to shop with them
Plan A objectives (as of 2010)
Objective 1: Aim for all their M&S products to have at least one plan A quality by 2020 (50% by 2015) and help their customers identify and buy those products
Objective 1 M&S commitments
1.1: marks and spencers have developed a definition of their plan A quality for their products in consultation with key shareholders
1.2:marks and spencers have decided to have at least at least one