Preview

Mba Student

Satisfactory Essays
Open Document
Open Document
872 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Mba Student
Journal of Global Marketing, 22:173–174, 2009 Copyright c Taylor & Francis Group, LLC ISSN: 0891-1762 print / 1528-6975 online DOI: 10.1080/08911760902766039

BOOK REVIEW

INTERNATIONAL MANAGEMENT: MANAGING ACROSS BORDERS AND CULTURES, SIXTH EDITION. H. Deresky. Upper Saddle River, NJ: Pearson Prentice Hall (2007), 512 pages. ISBN-13: 978-0136143260, ISBN10: 0136143261. List price: $180. Hardcover. The global business environment not only requires but also obligates businesses to develop proper management skills and abilities to plan, organize, lead, and control international businesses. International Management by Helen Deresky presents a very pragmatic yet theoretically grounded text. Deresky outlines the skills and abilities needed to address the demands, choices, and constraints that managers confront as they manage global competition. As the international environment changes, so must the thinking and strategies of managers. Deresky’s text methodically sets forth a description of the environments and the competencies that are needed to manage the description of the environments and the competencies that are needed to manage the challenges presented in the 21st century and beyond. This text offers a comprehensive outline of management issues as they relate to the culture, communication, organizational structure, and control systems of a business operating in cross-border situations. One of the key features of this text relates to the inclusion of many practical contemporary cases that show the real dimensions of businesses in the international context. Each chapter has a case attached to it. In addition, there are 12 comprehensive cases that delve into international management issues from a variety of perspectives.

The text is divided into three major parts: a description of the global manager’s environment(s), the culture context of global management ,and the methods and ways of formulating and implementing strategies for international business

You May Also Find These Documents Helpful

  • Powerful Essays

    Businesses have crossed borders, and it has been growing rapidly in recent decades because of the liberalization of government policies, and technological expansion. To satisfy the global demand of customers, it requires strong managements skills, sensitivity to cultural issues, and intercultural competence. As the multinational corporations grows and improve the quality, and operate at international level, this is why managers should ask three critical questions, first why should I expand internationally? Second where should I expand? Finally, how to expand? Which will help to achieve successful strategic objectives.…

    • 1586 Words
    • 6 Pages
    Powerful Essays
  • Satisfactory Essays

    Mba Student

    • 758 Words
    • 4 Pages

    INTERNATIONAL MARKETING Lesson #2 – Spring 2013 (Drue) Covered in the lesson |International Marketing - Writing | |Tone | |Audience | |Generating marketing expressions | |Yahoo Work in the Office Directive | |Discussion - Choice of product/service | |Suzuki exiting US Market | |Discussion – Choice of market | |Assignments |word count |Grading % | |Product/Service Description & Overview |500 |5 | |Write a Product/Service Description and Overview. | | | |Choose a product/service and a market to enter. | | | |Explain the rationale for making such a choice. | | | |Include a sector/industry overview to support your choice.…

    • 758 Words
    • 4 Pages
    Satisfactory Essays
  • Best Essays

    Czinkota, M., Ronkainan, I., Sutton-Brady, C., and Beal, T., (2008) International Marketing, an Asia Pacific edition, Thomson, Melbourne…

    • 2764 Words
    • 12 Pages
    Best Essays
  • Good Essays

    References: Luthans, F, and Doh, J. P. (2012). International management: Culture, strategy, and behavior (8th ed.). Boston: McGraw-Hill Irwin. ISBN 978-0-078-11257-7…

    • 750 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Mba Student

    • 593 Words
    • 4 Pages

    R&D 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 ($1100) (2200) (2200) (2200) (1320) (880) (660) (440) Tax shield $418 846 846 846 502 334 251 167 CAPX Tax shield $0 10 23 36 38 38 38 38 38 38 38 29 15 2 Working Capital Total ($628) (1755) (1991) (1978) (1030) (558) (371) (235) 38 38 38 29 15 2 ($250) (350) (350) (50) ($150) (300) (300) (200) (50)…

    • 593 Words
    • 4 Pages
    Satisfactory Essays
  • Good Essays

    Phatak, A. V., Bhagat, R. S. & Kashlak, R. J. (2009). International management managing in a diverse and dynamic global environment (2nd ed.). Boston: McGraw-Hill Irwin.…

    • 1102 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Authors: Steven Cox (McColl School of Business, Queens University of Charlotte), Shawana Johnson (Global Marketing Insights)…

    • 2786 Words
    • 12 Pages
    Powerful Essays
  • Better Essays

    Disney in Tokyo and Paris

    • 1231 Words
    • 5 Pages

    Cateora, P.R., & Graham, J.L. (2006). International Marketing (13th ed.). New York, NY: The McGraw-Hill Companies, Inc.…

    • 1231 Words
    • 5 Pages
    Better Essays
  • Best Essays

    Deresky (2011) defines international management as “the process of planning, organizing, leading, and controlling in a multinational or cross-cultural environment” (p. 458). Miroshnik (2002) suggests that although the economic and physical environments certainly are important issues in multinational business, the cultural environment has a special importance in multinational business. Therefore, it is essential for international managers to understand the notion of national culture, as it influences how managers and employees of a particular nation make decisions and interpret their roles. As a result, differences between national cultures not only can create important opportunities for growth and development, but also are capable of creating serious problems if they are not well understood (Morden, 1995). Therefore, the challenges posed by the differences in national cultures will subsequently change the necessary skills and competencies that managers should possess in order to effectively manage any particular host country environment on a contingency basis. The first part of the essay will briefly describe the external environment components surrounding a business in any given host country, with an increased emphasize on the cultural variable, and how it affects various managerial functions. Next, the challenges presented across different national cultures will be identified, using Hofstede’s (1984, 1991, 2001) value dimensions as an underlying framework. The final part of the essay will conclude the discussion through an analysis of what skills and competencies should international managers have in order to cope with these challenges, and what factors they need to keep in mind when utilizing such approaches.…

    • 2759 Words
    • 12 Pages
    Best Essays
  • Powerful Essays

    Carrefour

    • 1300 Words
    • 6 Pages

    Deresky, H. (2007). International management: Managing across borders and cultures, 5th Ed. Upper Saddle River, NJ: Pearson Prentice Hall…

    • 1300 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    In the international competitive environment, the ability of an organization to develop a transnational organizational capability is the key factor that can help the firm adapt to the changes in the dynamic environment. As the fast rate of globalization renders the traditional ways of doing business irrelevant, it is vital for managers to have a global mindset to be effective. Globalization of business has led to the emergence of global strategic management. A combination of strategic management and international business will result in strategies for global cooperation.…

    • 1662 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    In the last few years globalization has been expanded all around the world in different areas and technology. International organizations have the same effect, organizations that want to have an adventure must require managers or leaderships with general awareness of cultural variables that may affect the business and make this a success or a flop. Since culture has become one of the main obstacles to standardize decisions and processes in multinational enterprises, a barrier that is sometimes impossible to overcome …(XII) After the end of World War II growth of globalization has become widespread, thanks to advances in communication, transportation, technology and trading system. The world is moving into a new millennium and we cannot ignore the importance of international business, and the administration thereof. However adaptation to culture is the most difficult challenge doing international business, this requires an understanding of the different culture, perceptions, stereotypes and values. Only the managers with a wide cultural sensitivity will success. No single nation can be complacent about itself and does not need the assistance and support of other countries, even the riches nations need which lack resources and through global negotiations and agreements supplement their needs and wants. The development of international trade makes countries prosper by leveraging its assets produce better, and then exchanged with other countries, which in turn they produce best. When companies are interested in international trade or looking to diversify markets, they need to negotiate with foreign firms, then countries will be better off. To achieve this they have to resolve conflict or mishaps that may rise when negotiating, because many times one party is not willing to give, so firms need to plan strategies to work to reach an agreement, It is important to know the essential aspects of international…

    • 379 Words
    • 2 Pages
    Good Essays
  • Best Essays

    Global Marketing

    • 1583 Words
    • 7 Pages

    Kotabe, M. and Helsen, K. (2008) Global Marketing Management, John Wiley and Sons Inc. United States of America…

    • 1583 Words
    • 7 Pages
    Best Essays
  • Powerful Essays

    mba student

    • 7047 Words
    • 107 Pages

    SAPM INDUSTRY ANALYSIS ALCHOLIC BEVERAGES INDUSTRY Made By : Vaibhav Tomar ISB&M Gurgaon 2013-15 Batch Snapshot of liquor industry in India Liquor industry break-up Imported Beer 3% 13% Country liquor 48% IMFL 36% Per-capita consumption: IMFL (ltr/p.a./person) 120 100 80 60 40 20 0 South Africa Brazil Mexico China Taiwan Hong Kong Malaysia India Indonesia Australia Russia Argentina Thailand Philippines Vietnam Egypt Market share of IMFL companies Others 13% Mohan Meakins 9% Tilak Nagar 4% United Spirits Jagatjit 53% 9% Radico 12% Indian-made foreign liquor (IMFL) industry break-up Rum 20% Brandy Whisky 16% 59% White spirits 5% Per-capita consumption: beer (ltr/p.a./person)…

    • 7047 Words
    • 107 Pages
    Powerful Essays
  • Satisfactory Essays

    MBA Student

    • 386 Words
    • 2 Pages

     Cover and analyze all the news of the publicly listed companies in the MENA…

    • 386 Words
    • 2 Pages
    Satisfactory Essays