Is Management by Objectives still a relevant business strategy or has it been misapplied enough over time to render it obsolete? It is certain that objectives are required to keep momentum towards the attainment of an organization’s vision; however are the philosophies designed by MBO going to yield desired results. Dr. Deming observed the malpractice of MBO and voiced concern that it was a deadly disease as practiced. (Craddock) Hoshin Kanri by comparison takes Management by Objective to a new level, by not only developing direction or strategy, but aligning daily activities to said direction. Hoshin Kanri is a vehicle for true management of daily work, assessing progress towards objectives and providing feedback mechanisms for continuous improvement.
Organizational objectives are mainly crafted at the C-suite or senior leadership level within the organization. The objectives can often be vague and loosely tie into the mission or vision statement, creating confusion amongst associates. This however, assumes that the objectives are