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SOURCE: Researchonglobalmarkets.com
RELATED LINK: http://www.researchonglobalmarkets.com/mexico-s-cards-and-payments-industry-emerging-opportunities-trends-size-drivers-strategies-products-and-competitive-landscape.html Synopsis
The report provides top-level market analysis, information and insights on Mexicos cards and payments industry, including:
Current and forecast values for each category of Mexicos cards and payments industry, including debit cards, credit cards, prepaid cards and charge cards.
Comprehensive analysis of the industrys market attractiveness and future growth areas.
Analysis of various market drivers and regulations governing Mexicos cards and payments industry.
Detailed analysis of the marketing strategies adopted for selling debit, credit, charge and prepaid cards used by various bankers and other institutions in the market.
Summary
The debit cards category was the prime growth driver of the Mexican card payments channel during the review period (20082012), and recorded a CAGR of 13.15% in terms of the volume of cards in circulation. The debit cards category posted the highest transaction value and valued MXN2.6 trillion (US$199.7 billion) in 2012.
The prepaid cards category is expected to exhibit strong growth prospects over the forecast period (20132017) and post a CAGR of 5.69% in terms of the volume of cards in circulation. This will be driven by government payroll cards, government welfare (benefit cards), prepaid transport cards and prepaid gift cards. In association with mobile services operator Rv Worldwide, domestic bank Banorte launched a general-purpose reloadable card, MiFon.
Scope
This report provides a comprehensive analysis of Mexicos cards