Module 6 (6.5 Module Review)
02/16/2014 – 02/22/2014
Part 1: Answer the Module Review Questions:
1. Most businesses should engage in e-commerce on the Internet. Do you agree or disagree with this statement? Explain your position.
Businesses don’t have a choice anymore, customers expect an online option. E-commerce is going to be, if it’s not already, business as usual. A business without an online presence is at risk of losing customers to its competitors who do, and that’s not something that should be acceptable in any business model.
E-commerce makes the business much reachable and easy to access. E-commerce is the definition of modern business values. E-commerce helps business customers serve themselves giving the proper value to consumer interest and preference. Millions of businesses today, both large and small are moving towards web for the prosperity of their business. E-commerce has been the gateway to thousands of customers to enter the thousands of business in order to get the best possible option for the fulfilment of their needs. I think, in this world of technological advances, more apt could be, a world of internet, business should use internet and make the best out of it in favor of business to sustain its place and grow among its competitors. So I strongly believe it that in this date and days to come most business should engage in e-commerce in the internet.
2. What are the critical success factors for retail e-Business startups?
The critical success factors for retail e-Business startups are: Selection and Value, Performance and Service, Look and Feel, Advertising and Incentives, Personal Attention, Community Relationships, Security and Reliability, Great Customer Communication.
Also according with fibrefashion.com these could be critical factor too:
- Strong Branding
- Unique Merchandising
- Value Addition
- Competitive Pricing
- Better CRM
- Better Distribution Efficiency
- Soothing Website Design
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