The new business model is about best in class service to enterprises through its unified and innovative suite of enterprise service offerings.
1. Mode of Sale:
Transition from a sales team to a consulting team, to provide best – in- class solution
The above would thus improve DSL’s market knowledge in terms of product requirements and Sector Expertise, thus creating depth in solution categories.
2. Product To Service: Instead of different SBUs selling their existing products to the clients, DSL as one entity would offer solutions to the business problems (ERP requirements) as consultants: An Existing Software Application tailored to client requirement.
Build new Software Application to create a business value proposition after an organization diagnostic.
Financial Implications:
For clients who would require one of the existing products as a solution, DSL would charge the price of the product and the consulting fees.
In cases where a new product is to be developed, DSL would charge a the product development fee and consulting fees. 3. Build Capability Through Collaboration: In areas such as cloud computing where DSL does not have expertise it would collaborate with one of the start-ups of the ERP market, and would offer their products as a solution.
Collaboration with the new company would also help build capability over time. DSL’s new partner brand to sell all its products under the new collaborated brand.
Financial Implications:
The above setup would include sharing of profits, where the start-up company would get paid for the software, whereas DSL would charge for consulting.
Thus, DSL even without a product offering would generate profits through consulting.
It will also create a relationship with clients across sectors, building channels for new business.
4. Creation of Sector Specific Solutions: A Newly Created Solution so offered to a client would in most cases work for another client in the same industry,