Preview

Molson Coors Brewery Case Study

Satisfactory Essays
Open Document
Open Document
297 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Molson Coors Brewery Case Study
The Molson Coors brewery, a three hectare industrial property, at 1550 Burrard Street in Vancouver has been officially purchased by Concord Pacific for $185 million, following confirmation late last year that the property was in the process of being sold for an undisclosed amount to an unknown buyer.

Presently, the Molson Coors brewery is zoned for industrial use only, and the city of Metro Vancouver has stated on numerous occasions that they have no plans to rezone the site. Protection policies put forth by the city stress the importance of the brewery’s location, as it provides accessible industry jobs for individuals living in the city. Consequently, it may be no easy feat to get the property rezoned.

Concord Pacific, a chiefly residential

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Discontent is building against executive bonuses of more than 1 billion euros ($1.33 billion) at Anheuser-Busch InBev triggered when the brewer cut its huge debt two years ahead of target. This 2008 exceptional option grant was set to vest if the group's net debt to core EBITDA profit ratio fell below 2.5 times before the end of 2013. The actual debt ratio fell to 2.26 times by the end of 2011 which is 2 years early. This bonus issue annoyed the group managers and office staff who are seeking for work security guarantees according to union officials while Brito, the CEO of AB-InBev appeared to have security up to 2019 when his options fully vest. This annoyed both the white collars and blue collars…

    • 486 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    South Delaware Coors Inc. Pro Forma Income Statement for the 12-Month Period Ended Dec. 31, 2001…

    • 998 Words
    • 4 Pages
    Powerful Essays
  • Good Essays

    This would allow Coors to differentiate their product in a new way, while minimizing associated costs. Coors would still be required to integrate economies of scale and adjust “Rocky Mountain” water to be more inclusive—“Pure American Spring Water.” By using a new marketing slogan and using “locally supplied” ingredients, Coors could continue differentiating as a proud product using high quality ingredients and processes, only at a lower distribution cost. Keeping qualities of a differentiation strategy establishes higher entry barriers from customer loyalty and provides a cushion for profit margins. This would also help decrease supplier power from the integration of economies of scale and remove the associated operational risks. A combined strategy will allow Coors to adapt and grow in the future, helping to ensure the survival of the brewery.…

    • 1261 Words
    • 6 Pages
    Good Essays
  • Satisfactory Essays

    This essay discusses the challenges of corporate social responsibility (CSR) faced by the Keurig Green Mountain Coffee Company.…

    • 658 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Molson Coors is a large multinational brewer of a diverse portfolio of brands, including Coors Light, Molson Canadian, Carling, and Staropramen. Molson Coors has also entered the craft and specialty beer…

    • 3726 Words
    • 15 Pages
    Powerful Essays
  • Good Essays

    Coors Canada. Coors has used there CSR to spread its brand name and is one of the…

    • 100 Words
    • 1 Page
    Good Essays
  • Satisfactory Essays

    Big Rock Brewery brews their premium craft beers in Calgary, Toronto and Vancouver, using imported hops from Europe, Untied States and Canada, makes their flavours truly distinct. What gives Big Rock its unique selling point is that they only use organic, natural ingredients in their products along with no preservatives. Big Rock uses unique, simple eye-catching designs on their labels, which works well with their iconic logo, it is easily recognized and sets them apart in the vast array of beer selections on the shelf. Big Rock’s beers can be found at their distilleries / eateries in Calgary, Toronto and Vancouver, local bars, pubs and restaurants, liquor stores, The LCBO and The Beer Store, etc. Their signature line of beer is brewed in…

    • 272 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    New Belgium Brewing had many considerations to ponder when they choose Asheville, NC to be the newest home of their company. Some of the factors included were, location, water availability, water quality, and the community values of the area. The city itself researched and analyzed how NBB would affect their community as well. The benefits anticipated from the endeavor were infrastructure improvements,new jobs, riverfront, commercial and residential redevelopment and an economic boost for the community (Dahl, 2015). The potential offered by the venture was considered a great opportunity for both parties involved.…

    • 250 Words
    • 1 Page
    Satisfactory Essays
  • Powerful Essays

    Shid

    • 2846 Words
    • 12 Pages

    Molson Coors Brewing Company formally Adolph Coors Company. Molson is one of the most successful firms in the rapidly consolidating, increasingly Competitive Brewery industry. Molson it’s a name that extends back over 200 years in Canadian brewing history. But more than anything else, the names Molson & Coors are held dear in the hearts of beer lovers both across the continent & increasingly around the globe. This is the story behind the merger of two great companies with a new name: Molson Coors. It is a name associated with an uncompromising commitment to quality of the reputation that began over a century ago & continues to thrive to this day.…

    • 2846 Words
    • 12 Pages
    Powerful Essays
  • Better Essays

    Though most companies commonly mentioned as examples of ethical and socially responsible organizations are large corporations, it is the socially responsible initiatives of small businesses that often have the most impact on local communities. These businesses generate jobs and provide goods and services for customers in smaller markets that larger firms that often are not interested in aiding. Additionally, they also provide money, resources, and volunteer time to local causes. Their owners often work as community leaders, and many choose to use their skills and the results of their successes in resolving many of the problems and issues that the community faces. One small business that does just this, is the New Belgium Brewing Company, based in Fort Collins, Colorado.…

    • 1452 Words
    • 6 Pages
    Better Essays
  • Good Essays

    The Kalamazoo Growlers are a collegiate baseball organization that is apart of the Northwood’s League. They were founded only four years ago in 2013 then the first game played was in May, 2014. Their home field is Homer Stryker Field.…

    • 599 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Product Market Analysis

    • 788 Words
    • 3 Pages

    In 1873, Adolph Coors and Jacob Schueler, both German immigrants established Golden, Colorado brewery. In 1880, Coors bought out his partner and became the sole owner of Coors Brewing Company. Today Molson Coors Brewing Company is the third largest brewing company in the United States (Molson Coors, 2013). In 1990, Coors Brewing introduced Coors Rocky Mountain Spring Water. The product was short lived and was taken off the market in 1992 after only two years. There are a few problems with the marketing and advertising of this product.…

    • 788 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Tim Hortons Case Study

    • 440 Words
    • 2 Pages

    Tim Hortons Inc. is a Canadian-based multinational fast food restaurant franchising company (MNC), renowned for its coffee and doughnut products. The chain's first store opened on May 17, 1964 in Hamilton, Ontario, as "Tim Horton Donuts,” though it was later abbreviated to "Tim Hortons." The founder was a National Hockey League player by the name of Miles G. Horton, who played hockey from 1949, a fatal traffic accident claimed his life in 1974 and Ron Joyce, who had been a former Hamilton police officer. At first, he had a business venture in hamburger restaurants, very much unlike a cafe.…

    • 440 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Molson Canada

    • 367 Words
    • 2 Pages

    3) Sports and beer are often hand to hand. Molson could take advantage of this and sponsor local teams. They could make quick games and give tickets to the winner. For example, make a quick contest by twitter or facebook before a game asking what the score would be, or during asking to make a funny comment or something. The price could be tickets for the next game and beer.…

    • 367 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    Claiming the title of Scotland’s most northern whisky distillery, the Highland Park Distillery sits on the small island of Orkney and was founded in 1798 by Magnus Eunson. Sat on the side of a hill, the coastal air and nearby barley fields add to the unique flavours of their whisky.…

    • 226 Words
    • 1 Page
    Satisfactory Essays