#5 Maysan Road, Malinta Valenzuela City
Project in Facilities and Design
Business Plan
Submitted by : Analyn C. Ignacio Maria Camille L. Gueta
Submitted to : Mrs. Ana Mae Aurelio
Introduction
The Mom’s Kitchen Restaurant will be a moderately priced 160 seat filipino restaurant offering family style service. A variety selections of filipino dishes will be served on large family sized platters.
Background music consisting of popular romantic music hat will blend various pop cultures with traditional sounds of the Filipino .The décor for Mom’s Kitchen Restaurant will feature wood accented construction blended with a Filipino theme decor. Diner style tables will be surrounded by heavy wooden chairs.
The managing members must have a large years of experience in the restaurant industry. Their combined efforts in the creation of Mom’s Kitchen have served to yield a detailed plan that encompass the necessary elements required to succeed in today’s competitive restaurant environment.
Intense market research and target market evaluation suggest that Mom’s Kitchen is ideally situated to cater to an unfulfilled market segment. Moreover, years of operational and marketing experience have been organized and documented to create a comprehensive blueprint for success. Proven marketing techniques and operational systems will allow management to be proactive rather than reactive to the conditions and obstacles associated with opening a new restaurant concept.
Having a sound operational plan allows management to focus on building sales rather than profit.The managing partners have an extremely high degree of confidence that the systems and controls incorporated in the business plan will yield a calculated return for a given sales volume.
In closing, we feel the business plan for Blue Fish Grill represents a realistic expectation of success for all parties involved. Moreover, we will be providing a benefit to the community by