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Mr Mantas
Name: Mantas Ubartas
Student Number: 0854186
Subject: Globalisation

Abstract
This essay represents the interest of business to engage in Corporate Social Responsibility (CSR) and the factors that are considered important for Corporate Social Responsibility, the impacts of CSR on business and the outcome that business achieves due to the implementation of Corporate Social Responsibility (CSR). This paper also discusses the key issues, process and theories through which globalization took place and the ways in which Multi National Companies’ (MNC) activity can affect national economies, governments, employees and trade unions. It also discusses the operation and impact of MNCs. The business case for CSR can be considered. Many economists have the view that CSR is not actually the demand of social ones. One of them has the view that it is not socially desired. Milton Friedman mentioned that the only social responsibility of a business is to maximize profits.

To what extent is it in the interest of business to engage in Corporate Social Responsibility (CSR)?
Before going into the pool of Corporate Social Responsibility, we should be familiar with the term Corporate Social Responsibility, which is abbreviated as CSR. It can be profitable for the businesses and so for businessmen.
Corporate Social Responsibility cannot be defined as a specific term. Different researchers and economists gave different definitions to it according to their point of view. Most of the researchers agree that, ‘Corporate Social Responsibility is a process by which, businesses are monitored.’ It has its own standards that are internationally accepted as the rules and regulations through which businesses are monitored. The word ‘responsibility’ describes that it takes the responsibility of concerned companies and appreciates their impact on customers, employees and stakeholders.
The history of Corporate Social Responsibility is not as old as business’; however, as the business



Bibliography: Banerjee, S. B. (2007) Corporate Social Responsibility: The Good, the Bad and the Ugly. UK and USA: Edward Eglar Publishing Limited. Berman, S. L., Wicks, Kotha and Jones, T. (1999) Does stakeholder orientation matter? The relationship between stakeholder management models and firm financial performance. 42 (490). Freeman, R. E. (1984) Strategic management :a stakeholder approach. Boston: Pitman Publishers. Friedman, M. (1962) Capitalism and Freedom. Chicago: Chicago University Press. Geiersbach, N. (2010) The Impact of International Business on Global Economy. Business Intelligence Journal 3 (2): 119-129. Mallin, C. A. (2009) Corporate Social Responsibility: A Case Study Approach. UK and USA: Edward Elgar Publishing Limited. Onkvisit, S. and Shaw, J. J. (2009) International Marketing: Strategy an Theory. Oxon: Routledge. Oyvind Ihlen, J. B. S. M. (2011) The Handbook of Communication and Corporate Social Responsibility. UK: Cambridge Publications. PriceWaterHouseCoopers. (2003) Top 10 Reasons, PricewaterhouseCoopers 2002 Sustainability Survey Report. Corporate America’s Social Conscience. Schinke, W. and Hostetler-Diaz, J. (2001) Latin American Perspectives 28 (5). Smith, T. (2005). Institutional and Social investors find common ground. Journal of Investing 14, pp. 57-65.

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