In 2009, a piece of news about Museum of Modern Art (MoMA) drew my attention. It said that this nonprofit museum suffered decreasing investment and donation since the worldwide financial crisis in 2008; indeed, it lost about 18% money. It is no doubt that the great power of financial crisis damages the development of nonprofit museums, which rely on the endowments and donations from the individuals, institutions, government, etc. There may be some negative expectation on the future of nonprofit museums because of the poor economic condition. However, as we can see today, MoMA still exists in midtown Manhattan, holds unique and attractive events, and becomes one of the must-be places in New York City (NYC). Except for MoMA, similar situation happened to other NYC nonprofit museums after global economy slowdown. Nonprofit museums finally survived and do not lose their significant role in NYC.
After finding this fact, what efforts these nonprofit museums did, do, or are doing to survive in NYC, and what nonprofit museums bring about to NYC came to my mind. Actually, this paper will discuss why and how nonprofit museums in NYC can keep operating even if under the effect of global financial crisis. Through collecting the statistics from the official websites of the local government, the nongovernment organizations (NGOs) for museums, and the museums, the reason for nonprofit museums going through the financial problems lies in the characteristic of nonprofit museums – public service, and capital fund processed by the government and NGOs. The documents released by Institute of Museum and Library Services (IMLS) show that the connection between government and museums is two-way benefit: nonprofit museums obtain the money to maintain operation from the government, and government promotes the cultural education and tourism programs. This pattern encourages and supports museums in several objectives by the fund from federal government.
NYC is an important