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Nfl's Target Market

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Nfl's Target Market
The NFL is the most popular league in the United States and has various target markets, to gain more popularity and revenue. 50 percent of the The league’s target market includes people of all ages and races mostly people ages 18-49. About half of America’s population are football fans and 44% of its fans are female. The NFL has to expand their audience to women by producing products such as jerseys, merchandise and commercials to market women and football.
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