Pakistan Retail Sector
PAKISTAN RETAIL SECTOR:
Pakistan retail sector was worth $40 Billion dollars in fiscal year 2012, and has been growing at 5.3% in real (inflation adjusted) terms for the past five years.
PHARMACEUTICAL INDUSTRY:
MNCs have a 53% share in pharmaceutical market. Where as the remaining 47% share is among the local companies. There are total 600 licensed companies in the country.
According to the data, GSK tops the list among MNCs with a share of 11.59%. Where as, Getz pharmacheuticals tops the list among local companies with a share of 3.76%.
PASSENGER CARS:
Suzuki, Toyota, Honda and Dihatsu are passenger car producers in Pakistan and all these companies are MNCs. Pakistan has no local company which produces passenger cars.
POTATO CHIPS:
According to SMEDA, there are a total of 60% of branded chips and 40% are unbranded chips which are being sold in Pakista.
Of these 60%, Lays have a 57.9% of market share, super crisp with 19.80%, Golden chips with 9.95% and kolson with 14.65% share in the market.
This means that multinationals have a 72.55% of share in branded chips.
THE RANGE OF SPENDING POWER: Class/ Categorization | Proportion | Daily Income | Lower Lower (Destitute) | 41.9% | Less than $1.25 per day | Middle lower (Aspirants) | 23% | $1.25-2 per day | Lower Middle (Fledgling Middle Class) | 8.5% | $2-4 Per day | Middle Middle (Hard-core Middle Class) | 4.3% | $4 – 10 per day | Upper Middle (Elite Middle Class) | 6% | $10 – 20 per day | Upper (Privileged) | 0.4% | More than $20 per day |
http://tribune.com.pk/story/406355/the-rise-of-the-pakistani-middle-class-why-is-the-retail-sector-in-pakistan-booming/ http://www.brecorder.com/business-a-economy/189/1243095/ http://www.rcci.org.pk/wp-content/uploads/2012/12/SWOT.pdf
Pakistan retail sector was worth $40 Billion dollars in fiscal year 2012, and has been growing at 5.3% in real (inflation adjusted) terms for the past five years.
PHARMACEUTICAL INDUSTRY:
MNCs have a 53% share in pharmaceutical market. Where as the remaining 47% share is among the local companies. There are total 600 licensed companies in the country.
According to the data, GSK tops the list among MNCs with a share of 11.59%. Where as, Getz pharmacheuticals tops the list among local companies with a share of 3.76%.
PASSENGER CARS:
Suzuki, Toyota, Honda and Dihatsu are passenger car producers in Pakistan and all these companies are MNCs. Pakistan has no local company which produces passenger cars.
POTATO CHIPS:
According to SMEDA, there are a total of 60% of branded chips and 40% are unbranded chips which are being sold in Pakista.
Of these 60%, Lays have a 57.9% of market share, super crisp with 19.80%, Golden chips with 9.95% and kolson with 14.65% share in the market.
This means that multinationals have a 72.55% of share in branded chips.
THE RANGE OF SPENDING POWER: Class/ Categorization | Proportion | Daily Income | Lower Lower (Destitute) | 41.9% | Less than $1.25 per day | Middle lower (Aspirants) | 23% | $1.25-2 per day | Lower Middle (Fledgling Middle Class) | 8.5% | $2-4 Per day | Middle Middle (Hard-core Middle Class) | 4.3% | $4 – 10 per day | Upper Middle (Elite Middle Class) | 6% | $10 – 20 per day | Upper (Privileged) | 0.4% | More than $20 per day |
http://tribune.com.pk/story/406355/the-rise-of-the-pakistani-middle-class-why-is-the-retail-sector-in-pakistan-booming/ http://www.brecorder.com/business-a-economy/189/1243095/ http://www.rcci.org.pk/wp-content/uploads/2012/12/SWOT.pdf