By Chinny Emma Leea Massarie
Student ID: 100183062
“SWOT” stands for Strengths, Weaknesses, Opportunities and Threats. SWOT Analysis is sort of all the rage in strategic planning these days, and is typically applied in a business setting to strategize about a certain objective.
SWOT consists of the following two activities:
1. An assessment of the organization’s internal Strengths and Weaknesses 2. An assessment of the Opportunities and Threats posed by its external environment
SWOT analysis provides a framework for visioning by helping the planners to identify and the organization’s GOALS and to further identify the strategies of achieving them. In this case I’m going to apply it on a personal level to analyze my own strengths, weakness, opportunities and threats. This list is used to create a strategy for achieving the objective. Self analysis is a complicated things to do but play an important role for our self developing strategy.
There are some key things to point out here though. First is that I listed more positive than negative factors when talking about myself and less positive factors when thinking about the external situation. Sometimes I would try to judge myself based on others people’s point of view. If I was someone else doing this analysis on me I’d find more negative personal aspects. INTERNAL | Strengths | Weaknesses | * Personal disctinctiveness (good working ethic, able to work under pressure, rush the deadline) * Leadership and communication skill * Easily adapt with new environment. * Creative thinking,that I’ve learned from my previous degree as design student. * Easy going and communicative person, make me easily fit with everyone from other background | * Lack of working experiences * Bad of time management * Sometimes Judgemental/critical of others thus wasting my own time. * Too much negative thinking. | EXTERNAL | Opportunities | Threats | * Have a chance to