International Business
Country Risk and Attractiveness Analysis on Brazil
Group members:
Lim Yan Han Joanne (123351F)
Wong Ying Tiffany (125544C)
Chee Mei Ting (123572H)
Tan Lynn (121855A)
Warren
Nur Syafiqah Binte Moksin (122744H)
Tutorial group: BM1222- HB
Submitted To: Ms Cheong Yin Ye
Presented on: 28 May 2013
Table of Contents Responsibilities Table 2 Brief background of selected country 3 Political 3 Economic 5 Socio-Cultural Factors 7 Technology 8 Environmental 8 Conclusion 9 Appendix 11
Responsibilities Table | | Done by | 1 | Brief Background of the country selected | Tiffany, Warren, Mei Ting | 2 | Political | Lynn | 3 | Economic | Syafiqah, Joanne | 4 | Socio – cultural | Mei Ting | 5 | Technology | Warren | 6 | Environment | Joanne, Tiffany | 7 | Conclusion | Warren, Tiffany, Syafiqah, Joanne, Mei Ting, Lynn |
Brief background of selected country
Brazil is the only Latin American nation that derives its language and culture from Portugal, which has a population of 205 million. Its economy is characterized by large and well-developed agricultural, mining, manufacturing, and service sectors. Brazil's economy outranks all other South American countries, and it is expanding its presence in world markets. Since 2003, Brazil has steadily developed its macroeconomic stability, building up foreign reserves, and reducing its debt profile by shifting its debt burden towards real denominated and domestically held instruments.
As the world’s largest economy and fifth largest country, Brazil is a regional economic power. It is because of its abundant agricultural, mineral, and energy resources that have led to the development of an extensive industrial base, diversified economy, and infrastructure. Lower inflation coupled with a strong currency regime, reduction in the government debt, and high commodity prices have all contributed to stable economic growth. Living standards have risen