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Poptails Plus: Business Analysis

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Poptails Plus: Business Analysis
Poptails Plus has four owners that will contribute to the start-up capital required for the business. Each owner will have separate contributions in addition to the combined efforts as a management team. My individual contribution will be from currently owned businesses, a friend investor and home equity loans.
Selling the concept to the investors Poptails Plus will utilize the detailed business plan to include the market analysis and financial pro forma for each of the investment opportunities. Highlights from the plan are the market area. St. Louis and the metro area offers excellent tourism averaging 1.1 billion spent annually with 2.9 million residents (Bryant, 2014). Coupled with the multiple venues hosting hundreds of events,
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The advantage of utilizing this option is lower interest rates available vs. traditional business loan options and greater flexibility around the loan agreement. It will afford us options to use the money as we need for the business vs. restrictive uses of the funds and will allow for flexible withdrawal schedules. A rough estimate of value for the company start up would range from $80,000.00 to $95,000.00. Since the loan is based off the value of the equity in the asset, there is not much the lending institution requires on what you are going to use the money. We have experience in this process when we started Anytime Fitness. A business plan and pro forma could be offered as …show more content…
Larry Ragel, a retired Chief Financial Officer from health care systems. We have been in dialogue regarding business ventures related to fun and adventure. Our past discussions have been around a winery in Southern Illinois however, the competition and difficulty in growing the appropriate grapes for the wine we want to produce halted that discussion. Poptails Plus offers an adventure in product that could explode into the restaurant, venue and wholesale market. The initial capital investment is one advantage for Poptails Plus, but his thirty-five years of finance background ads even greater value for our team. Larry, will be able to provide financial investment of $50,000.00 and provide oversight to our financial portfolio and other investment strategies as an additional investment to the company. Larry would require a review of the pro forma, ROI, and business plan strategy. The selling points for Larry would be the venue contracts, distribution opportunities and the potential business options with local wineries.
Conclusion
Poptails Plus will require some significant capital for the growth and size of operation required to achieve revenues of three to five million. The opportunity and market exist for large volume production with the appropriate contracts. The contribution with my established businesses, home equity and friend investment will provide some initial startup

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