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Price Takers

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Price Takers
Price takers are defined as “Sellers who must take the market price in order to sell their product (Gwartney, Stroup, Sobel, Macpherson).” The price takers production is very small compared to the total market; this allows the price takers to sell their products at the market price. However, they can’t sell any of their products at a higher price relative to the market price. To better explain; the text states
In a price-taker market, the firms all produce identical products (for example, wheat, eggs, or regular unleaded gasoline), and each seller is small relative to the total market. Thus, the output of any single firm has no effect on the market price. Each firm can sell all its output at the market price but cannot sell any of its output at a higher price (Gwartney, Stroup, Sobel, Macpherson).”
To increase a price takers profit, they decide on the production amount based on the costs and price chosen by the market. It also tells us in the text that a price taker will expand its output until marginal cost equals marginal revenue.
After researching price markets, I was intrigued to find out that price takers are created from the lack of market control. A price taker is a buyer or seller that has no market control and is not able to affect the price of a good. It must "take" or accept the going market price (www.amosweb.com).” In addition, price takers can also be known as price seekers or price searchers. Price takers have very little power setting their prices because of the sale of differentiated products.
A real-life example of a price taker would be individuals like you and I. When we go to the grocery store or to a department store to shop we are not allowed to change the market price, however, the only thing we can do is use coupons or some type of rewards to receive a discount. Another example of a price taker could be a t-shirt stand owner. If he or she is selling t-shirts at a more expensive price than a nearby vendor, consumers will

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