PUBLIC PERCEPTION TOWADS INTERCULTURAL ROMANTIC RELATIONSHIP BASED ON YASMIN AHMAD MOVIE “SEPET”
UNIVERSITI TEKNOLOGI MARA KAMPUS ALOR GAJAH MELAKA
FACULTY OF COMMUNICATION AND MEDIA STUDIES
INTRODUCTION TO COMMUNICATION RESEARCH
( COM 361 )
PUBLIC PERCEPTION TOWADS INTERCULTURAL ROMANTIC RELATIONSHIP BASED ON YASMIN AHMAD MOVIE “SEPET”
PREPARED BY:
GROUP :
DMC 5C
LECTURER’S NAME :
MISS WAN AZFAROZZA WAN ATHMAR
DATE OF SUBMISSION :
13TH JULY 2011
TABLE OF CONTENT PAGE
TABLE OF CONTENT 2
CHAPTER 1: INTRODUCTION 3
1.1 Background of Study 3
1.2 Problem Statement 5
1.3 Research Objectives 6
1.4 Scope and Rationale of Study 7
1.5 Significance of Study 8
1.6 Profile 9 CHAPTER 2: LITERATURE REVIEW 10
CHAPTER 3: RESEARCH METHODOLOGY 14
3.1 Background (Qualitative Paradigm) 15
3.2 Population and Subject to Study 16
3.3 Research Instruments 17
3.4 The Conceptualization of Research Variables 18
3.5 Data Collection
3.6 Sampling Procedures (Purposive and Judgmental Sampling)
3.7 Unit of Analysis
3.8 Data Analysis (Thematic Analysis) CHAPTER 1
INTRODUCTION
1.1 Background of Study
An intercultural relationship can be defined as a relationship that is formed between individuals from different cultures (Martin & Nakayama, 1999). Here, culture is defined broadly and comprises many key elements of a group. According to Ting-Toomy (1999), culture is a learned meaning system that consists of patterns of traditions, beliefs, values, norms, and symbols that are passed from one generation to the next and are shared to varying degrees by interacting members of a community.
Defining the term “race” or even interracial relationship has become a topic of controversy in the past years (Docan, 2003). Since race and culture are similar, their
FACULTY OF COMMUNICATION AND MEDIA STUDIES
INTRODUCTION TO COMMUNICATION RESEARCH
( COM 361 )
PUBLIC PERCEPTION TOWADS INTERCULTURAL ROMANTIC RELATIONSHIP BASED ON YASMIN AHMAD MOVIE “SEPET”
PREPARED BY:
GROUP :
DMC 5C
LECTURER’S NAME :
MISS WAN AZFAROZZA WAN ATHMAR
DATE OF SUBMISSION :
13TH JULY 2011
TABLE OF CONTENT PAGE
TABLE OF CONTENT 2
CHAPTER 1: INTRODUCTION 3
1.1 Background of Study 3
1.2 Problem Statement 5
1.3 Research Objectives 6
1.4 Scope and Rationale of Study 7
1.5 Significance of Study 8
1.6 Profile 9 CHAPTER 2: LITERATURE REVIEW 10
CHAPTER 3: RESEARCH METHODOLOGY 14
3.1 Background (Qualitative Paradigm) 15
3.2 Population and Subject to Study 16
3.3 Research Instruments 17
3.4 The Conceptualization of Research Variables 18
3.5 Data Collection
3.6 Sampling Procedures (Purposive and Judgmental Sampling)
3.7 Unit of Analysis
3.8 Data Analysis (Thematic Analysis) CHAPTER 1
INTRODUCTION
1.1 Background of Study
An intercultural relationship can be defined as a relationship that is formed between individuals from different cultures (Martin & Nakayama, 1999). Here, culture is defined broadly and comprises many key elements of a group. According to Ting-Toomy (1999), culture is a learned meaning system that consists of patterns of traditions, beliefs, values, norms, and symbols that are passed from one generation to the next and are shared to varying degrees by interacting members of a community.
Defining the term “race” or even interracial relationship has become a topic of controversy in the past years (Docan, 2003). Since race and culture are similar, their
References: Boyce, C. and Neale, P. (2006). Conducting In-Depth Interview: a guide for designing and conducting In-Depth Interviews for evaluation input. Pathfinder International Tool Series, monitoring and evaluation – 2. USA. Denzin NK, Lincoln YS (eds.). Handbook of Qualitative Research. London: Sage Publications, 2000. Mack, N., Woodsong, C., MacQueen, K. M., Guest, G. and Namey, E. (2005). Qualitative research methods: A data collector’s field guide. USAID, Family Health International, North Carolina, USA. Van Maanen, J. (1983) Qualitative Methodology. Sage publications, London. (n.d.). Retrieved August 6, 2010, from Encyclopedia.com: http://www.encyclopedia.com/doc/1O62-qualitativeresearch.html (2007) Amin, F. A. (2006). Controversies Surrounding Malaysian Independent Female Director Yasmin Ahmad 's First Film 'Sepet '. Bissme, S. (2006, April 26). Retrieved August 3, 2010, from http://www.sun2surf.comarticle.cfm?id:13943 Hoo, G Koon, W. S. (2005). Aliran Monthly. Retrieved August 3, 2010, from http://www.aliran.com/oldsite/monthly/2005u/3c/html/ 'Discussing "Sepet" over tau chooi. Wang, E. (2004). Social Exchange Theory Applied to Romantic Relationships. Pearson.