Public Relations Interview
Public Relations Interview
University of Phoenix
Marketing for Health Care
HCS 539
Public Relations Interview
Kaiser Permanente is an integrated managed care consortium based located in Oakland, California. Kaiser Permanente evolved from industrial health care programs for construction, shipyard, and steel mill workers for the Kaiser industrial companies during the late 1930s and 1940s ("Kaiser Permanente," 2013, para. 1). Kaiser Permanente is consists of three distinct entities, the Kaiser Foundation Hospitals, the autonomous regional Permanente Medical Groups, and the Kaiser Foundation Health Plan. Kaiser provides medical care throughout the eight regions, the Kaiser Foundation Health Plans (KFHP) works with the employee, employers, and individual members who offer prepaid health plans and insurance. The health plans provide infrastructure and are not for profit that invest to Kaiser Foundation Hospitals that provides tax exempt shelter to the for profit medical groups. The Permanente Medical Groups are owned by the physician organizations. They arrange, and provide medical care for Kaiser Foundation Health Plan members. The medical groups are for profit professional corporations, and partnerships that receive the funding from the Kaiser Foundation Health Plans. The flagship hospital for Kaiser Permanente is the Oakland Medical Center. The facility has : 761 physicians (between Oakland and Richmond Medical Centers), 341 beds, 14-bed perioperative department, and 60 critical care beds ("Kaiser Permanente," 2013, para. 3). The Oakland Medical Center is a specialty medical center that employed board certified surgeons, and physicians who teach at well-known universities like the University of California at San Francisco. They provide a wide array of highly specialized care units, including Comprehensive pediatric care program ("Kaiser Permanente," 2013, para. 5).
a. Cochlear implants
b. Genetics
c. Kidney stone and gallstone
University of Phoenix
Marketing for Health Care
HCS 539
Public Relations Interview
Kaiser Permanente is an integrated managed care consortium based located in Oakland, California. Kaiser Permanente evolved from industrial health care programs for construction, shipyard, and steel mill workers for the Kaiser industrial companies during the late 1930s and 1940s ("Kaiser Permanente," 2013, para. 1). Kaiser Permanente is consists of three distinct entities, the Kaiser Foundation Hospitals, the autonomous regional Permanente Medical Groups, and the Kaiser Foundation Health Plan. Kaiser provides medical care throughout the eight regions, the Kaiser Foundation Health Plans (KFHP) works with the employee, employers, and individual members who offer prepaid health plans and insurance. The health plans provide infrastructure and are not for profit that invest to Kaiser Foundation Hospitals that provides tax exempt shelter to the for profit medical groups. The Permanente Medical Groups are owned by the physician organizations. They arrange, and provide medical care for Kaiser Foundation Health Plan members. The medical groups are for profit professional corporations, and partnerships that receive the funding from the Kaiser Foundation Health Plans. The flagship hospital for Kaiser Permanente is the Oakland Medical Center. The facility has : 761 physicians (between Oakland and Richmond Medical Centers), 341 beds, 14-bed perioperative department, and 60 critical care beds ("Kaiser Permanente," 2013, para. 3). The Oakland Medical Center is a specialty medical center that employed board certified surgeons, and physicians who teach at well-known universities like the University of California at San Francisco. They provide a wide array of highly specialized care units, including Comprehensive pediatric care program ("Kaiser Permanente," 2013, para. 5).
a. Cochlear implants
b. Genetics
c. Kidney stone and gallstone