Introduction
The project was on the provision of marketing strategies and recommendations to Noel Village for their product VISTAR that would help the company in meeting the current challenges faced by them in the competitive environment of today’s business world. The objective of this project was to come up with strategic marketing recommendations for the company by a meticulous and stage wise analysis of the vital issues that serve as the driving force in the business arena of Oil & Gas Industry. The aim of this essay is to reflect on the key phases that have contributed significantly to the learning of the team as a whole. Extensive market research was done for this project. I’ll be explaining the events based on three major events described below: 1. Getting the Client 2. Preparing the Project Plan 3. Integrating the Plan & Delivering the Project
The above described events will describe the entire project into three phases. These above stated phases will be described on the basis on these sub-events: a) Describe the event b) How were you involved? c) Why was this event significant for you? d) What went well and what went poorly? e) What did you learn from this event?
1. Getting the Client
This part of the essay will discuss how we got our clients. This will focus on the issues that we faced in order to get the clients.
Describe the events
What fascinated me a lot in this module is the interaction between the students as a group and the teacher, as well as the interaction among the students themselves. Our module leader, Dr. Rob Wapshott, is a great teacher and mentor and he helped us to learn about all the methods and techniques used in completing this project and exploring our potentials. The main concern of this module was the interaction of MBA students with the real life problematic situations in the business world and find solutions to those problems.
The class was