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Simone Tata

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Simone Tata
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Contents

1. Personal and working life…………………3

2. Struggle…………………………………….5

3. Achievements……………………………….7

4. Future plans………………………………....8

5. Reference………………………………….....10

1. Personal and working life

| |Simone Tata, Chairperson, Trent |
| |Reticent, shy, soft are the words that come to your mind when you meet Simone Tata, the 72-year-old chairperson of Trent — one of the |
| |fastest growing retail chains in the country. |
| |Behind this soft cover is a stoic woman, who has been a pioneer of sorts, a trend-setter and the key driver of fashion and beauty in the |
| |country. Simone Tata has several firsts to her name – the first businesswoman to introduce cosmetics to Indian consumers, the first |
| |businesswoman to start the practice of beauty salons in the country, the first to introduce a 100 per cent private label store in the |
| |country. And all these achievements have been the outcome of a very clear and deep understanding of the consumer. |
| |Says an ex-employee of Trent (formerly Lakme), "Nobody can ever make out from her knowledge of the consumers that she is not an Indian. It|
| |is only her style and the way she conducts herself, that makes you realise her foreign upbringing". |
| |Born in Geneva, Switzerland, Simone’s early childhood was deeply influenced by the events of World War II, which created hardships and |
| |insecurity in this small country. This is perhaps the genesis of the kind heart and loving personality that her employees and people who |
| |come in contact with her claim are her biggest assets. |
| |Her

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