A business going online can face many diffuculties. These problems include payment security; unfamiliar markets; errors in ordering; loss of personal information; hostile attacks; keeping the website up-to-date; language problems/issues; hardware failure; staffing issues and financial issues.
Payment Security
When a customer buys a product by either debt or credit card they are be trusting the business with their personal details to be kept safe and confidentioal.
Sellers are also not safe because they could be a victim of Card Not Present (CNP) fraud, this is where someone is using someone else’s card details to buy goods online.
They may not have the card physically on them, but all they need is just the details of the card to be able to purchase.
This can be kept safe by specific security standards. SSL (Secure Sockets Layer) this encrypts the information in a browser eg: Internet Explorer which protects the consumers who can see a padlock symbol and also a ‘https’ on the address bar.SET (Secure Electronic Transfer) also protects the seller since the credit card company authorises the card to prove that the person using the card is legitimate. The seller does not know the card number, only to the card’s issuing bank.
Unfamiliar Markets
This is where a website is available everywhere and the company could be dealing with consumers in unfamiliar markets. Also with different cultural expectations, accuring with unfamiliar regulations and also legal requirements should be dealt with.
The business may not understand the popularity of its website, or the number of orders it will receive or even the costs of running the online operations or more so the distributing goods. If the business doesn’t meet orders promptly it will rapidly lose customers and may even be left with unsold stock or even struggle to repay money borrowed to be able to finance the website development.
Errors in ordering
Order forms online are to be designed to automatically