SKY ZENITH NETWORK

1.0 Executive Summary
In this assignment is trying to propose an idea for SKY ZENITH NETWORK to expand their company. This company is doing E-learning for consumers, which mean they are providing some offline stuff for virtual classes and virtual university.

Therefore, the proposal for the company is doing some multimedia that add into the offline teaching material such as make some graphic that more relate to reality, so customer able to understand more in the class. In addition, students have able to review the class whenever and wherever which are connected to the net or in offline situation.

The following information is the analyses that do for SKY ZENITH NETWORK to show them the reliability and practicality of this proposal.

Below involved external and internal environment analysis, SWOT analysis, market, competitors and so on.

2.0 Company Background

According to (Network, 2013), SKY ZENITH NETWORK is an IT company that provide training & development and delivering technology training as well as consulting services to multinational corporations. They have more than 15 years IT experience in Malaysia and they also offers IT solutions to organizations and help them increase their competitiveness.

At first, the company is doing personal education and there is not much difference compare to university. In order to some small e-learning project which was profitable, recently they are moving to E-learning and now they are trying to expand this kind of business. So currently the main areas that they focus are E-Learning services & Products and IT based product development. They have expert workers to provide solutions to meet variety complexity needs of customers.

3.0 External Environment Analysis

3.1 Pest Analysis

Political

 Licensing

 Law & Regulation
Economic

 Fiscal Policy

 Freedom to move monies
Social

 Health Consciousness

 Education Level
Technology