Sony Mobile Communications
Sony Mobile
Communications
Strategy - A method or plan chosen to bring about a desired future, such as achievement of a goal or solution to a problem.
(http://www.businessdictionary.com/definition/strategy.html )
Strategic planning - A systematic process of envisioning a desired future, and translating this vision into broadly defined goals or objectives and a sequence of steps to achieve them. (http://www.businessdictionary.com/definition/strategic-planning.html )
Vision - An aspirational description of what an organisation would like to achieve or accomplish in the mid-term or long-term future. It is intended to serves as a clear guide for choosing current and future courses of action.
(http://www.businessdictionary.com/definition/vision-statement.html )
Mission - A written declaration of an organisation’s core purpose and focus that normally remains unchanged over time. (http://www.businessdictionary.com/definition/missionstatement.html )
Core competencies - A unique ability that a company acquires from its founders or develops and that cannot be easily imitated. Core competencies are what give a company one or more competitive advantages, in creating and delivering value to its customers in its chosen field. (http://www.businessdictionary.com/definition/corecompetencies.html )
Objectives (SMART) - A set of goals that are characterized by being Specific,
Measurable, Available at an acceptable cost, Relevant and Time-bound. The first letters of those characteristics are commonly shortened to SMART, and SMART objectives are typically used in a business context by project managers when initially evaluating and setting goals for a project. (http://www.businessdictionary.com/definition/SMART-objectives.html)
Goals - An observable and measurable end result having one or more objectives to be
Where we stand, where are we going and how we will get there...
This PowerPoint presentation is designed to reflect the current position of Sony Mobile
Communications
Communications
Strategy - A method or plan chosen to bring about a desired future, such as achievement of a goal or solution to a problem.
(http://www.businessdictionary.com/definition/strategy.html )
Strategic planning - A systematic process of envisioning a desired future, and translating this vision into broadly defined goals or objectives and a sequence of steps to achieve them. (http://www.businessdictionary.com/definition/strategic-planning.html )
Vision - An aspirational description of what an organisation would like to achieve or accomplish in the mid-term or long-term future. It is intended to serves as a clear guide for choosing current and future courses of action.
(http://www.businessdictionary.com/definition/vision-statement.html )
Mission - A written declaration of an organisation’s core purpose and focus that normally remains unchanged over time. (http://www.businessdictionary.com/definition/missionstatement.html )
Core competencies - A unique ability that a company acquires from its founders or develops and that cannot be easily imitated. Core competencies are what give a company one or more competitive advantages, in creating and delivering value to its customers in its chosen field. (http://www.businessdictionary.com/definition/corecompetencies.html )
Objectives (SMART) - A set of goals that are characterized by being Specific,
Measurable, Available at an acceptable cost, Relevant and Time-bound. The first letters of those characteristics are commonly shortened to SMART, and SMART objectives are typically used in a business context by project managers when initially evaluating and setting goals for a project. (http://www.businessdictionary.com/definition/SMART-objectives.html)
Goals - An observable and measurable end result having one or more objectives to be
Where we stand, where are we going and how we will get there...
This PowerPoint presentation is designed to reflect the current position of Sony Mobile
Communications