Sources Of Funding For A Travel And Tour Company Case Study

This research was given to do an examination of the various sources of funding available to a travel and tour company. Before delving into the subject a few basic terminologies should be basically defined so as to elucidate, a source as considered by Bing, (2017) is the development of a place or thing which something is obtained from; on the other hand, funding, well-defined as offering various economic resources to back a project or need. (BusinessDictionary.com,2017), Google, (2017) made it simple by saying that funding is just money provided by an institution for any given purpose.
There is an array of sources of funding available to the travel and tour company some of which are:
Investors are individuals and businesses that back businesses
The art of developing community gives a whole new meaning to the term “good will”. Sponsorship also drives sale for many company’s and is seen as a potent promotional tool as seeing is believing, which leads to shaping the customers image; sponsoring events that a company’s target market is appealed by creates a positive reaction and is more likely to impact the buying attitude of the individuals. In contrast sponsorship is heavily examined by its competitors, in most cases developing debates that would put them in a bad light leading to negativity from their target audience and a fallout in relationship. In creating a sponsorship time is a valuable resource that is often exhausted as the focus is intimate and is created in a more intimate way