SPORTS DEVELOPMENT
This unit enables learners to explore current provision, participation and the organisations involved in the development of sport. Learners will also have the opportunity to investigate current issues in sports development and the effects on participation.
UNIT INTRODUCTION
Sports development is one of the fastest growing and most dynamic areas within the sports industry. There are a growing range of facilities, organisations and individuals involved in the promotion of sport and physical activity, with a range of strategies and initiatives to try and encourage us all to lead a healthier and physically active lifestyle.
There are also a range of issues that can affect an individual’s participation in sport; the sports legacy of the Olympic and Paralympic Games, the role of the media, race and economic influences can all affect participation. Sports development will tackle some of these issues and the impact they have on individuals.
The first part of the unit gives learners the opportunity to investigate the many elements that make up the multi-million pound sports industry. Learners will look at what sport is, where it takes place, how it is organised and reasons for participation. The unit focuses on the factors that affect individuals and the strategies organisations use to try and involve everyone in sport and physical activity.
Learners will also develop an understanding of the organisations that are involved in sports development. There are a wide range of organisations involved in these developments from the voluntary, private and public sectors, and learners will look at what is happening at local and national levels.
The sports industry is influenced by, and influences, many different things, all of which have been, and continue to be, important in the development of the industry. None more so than the London 2012 Olympic and Paralympic Games and the legacy that it will leave for sports participation. In